to remove filtersFlannagan joins Advocacy Online to head comms
17 Nov 2000
the Diabetes UK re-branding. AO is planning a US launch in 2001. ...
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TIME Group to run in-house PR team
01 Dec 2000 | by PETER SIMPSON
marketing function and facilitate a brand-building campaign,' said Phillipson. Bramwell and Reed ... wants to capitalise on its brand potential as it expands its stores and services,' said Bramwell, who ... . The pair are also expected to oversee the expansion of the firm's mobile phone brand TIMEtalk, which ...
MEDIA: AOL UK takes on group director
29 Sep 2000 | by ADAM HILL
to identify and develop synergies in editorial content across AOL's three main brands: AOL itself, CompuServe ... . 'We are a multiple-brand company and each brand has a different voice, tone, style and rationale in content terms. Anne has oversight across the people that control the brands - she is not replacing ...
Porter Novelli handed Novell's UK PR account
15 Sep 2000 | by DAVID MCCORMACK
at Porter Novelli International (PNI) and its fellow Omnicom brand, hi-tech specialist Copithorne ...
STOP PRESS: Coca-Cola to be usurped as brand king
21 Jul 2000 | by JENNIFER WHITEHEAD
Coca-Cola is on the verge of losing its position as the world s most valuable brand. Research...Coca-Cola is on the verge of losing its position as the world s most valuable brand. Research by Interbrand claims Coke has lost 13 per cent of its brand value and is likely to be usurped next year by Microsoft, whose brand value went up almost 25 per cent despite legal wrangles in the US. ...
PC World hires Red as retained PR consultancy
09 Jun 2000 | by MARK JOHNSON
board director Mike Morgan, reporting to brand manager Anna Lord and Dixons head of press and PR ...
INTERNATIONAL: Ketchum takes majority of SEIS
07 Apr 2000 | by ED SHELTON
is in technology, healthcare, brand marketing and corporate reputation. SEIS clients include Microsoft, Mars ...
EDITORIAL: Private sector’s civil opportunity
18 Feb 2000 | by RUPEERT HALDEN
is the latest in a series of well known brand names, with a virtual, if somewhat disputed, monopoly...is the latest in a series of well known brand names, with a virtual, if somewhat disputed, monopoly ... project will include a number of branded roadshows, staged by Eclat Marketing, which Microsoft ...
Dell work goes to August.One
11 Feb 2000 | by ADAM HILL
Dell Computer Corporation, the world s largest direct PC manufacturer, has hired August.One Communications to handle PR and government affairs in the UK and Ireland, with fees rumoured to be pounds 500,000. August.One, part of the Text 100 Group, will also be tasked with building the Dell brand as an e ...
PC games player chooses Bastion to raise its profile
28 Jan 2000 | by DAVID MCCORMACK
, which is already an established brand. We will go beyond the gaming press and specifically ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
