29 Sep 2000
communications agency Naked to work on its branding and identity in the UK....The California-based global professional services provider eLance has appointed the creative communications agency Naked to work on its branding and identity in the UK.
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29 Sep 2000
The Post Office has appointed a roster of consultancies to handle its branding. They are Dragon...The Post Office has appointed a roster of consultancies to handle its branding. They are Dragon, the incumbent, plus Oxford Corporate Consultants, Uffindell West, Corporate Edge and Carter Wong Tomlin.
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29 Sep 2000
- Unilever is selling the Oxo and Batchelors brands following European Commission concerns that its...- Unilever is selling the Oxo and Batchelors brands following European Commission concerns ...
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The news is likely to lead to a review of the brands advertising arrangements. J. Walter Thompson handles ...
handles the Batchelors Super Noodles brand across Europe, while Lowe Lintas manages the Batchelors Cup a ...
29 Sep 2000
- Unilever is selling the Oxo and Batchelors brands following European Commission concerns that its...- Unilever is selling the Oxo and Batchelors brands following European Commission concerns ...
.
The news is likely to lead to a review of the brands advertising arrangements. J. Walter Thompson handles ...
handles the Batchelors Super Noodles brand across Europe, while Lowe Lintas manages the Batchelors Cup a ...
29 Sep 2000
| by MATTHEW COWEN
off a title from the Harpers brand. NatMags is following a similar strategy in the Cosmopolitan group ...
29 Sep 2000
| by LOUISE BANBURY
keynote speech at this week s Campaign conference, Offline Branding for Online Business....keynote speech at this week s Campaign conference, Offline Branding for Online Business.
Salama claimed that most business-to-consumer brands have lost 90 per cent of their value. We shouldn ...
rates to exorbitant levels.
Russ Ackerman, the director of global branding and marketing ...
29 Sep 2000
| by CAMILLA PALMER
Graham the Cow, Interbrew s mascot for the Boddingtons brand, stars in two new animated TV ads...Graham the Cow, Interbrew s mascot for the Boddingtons brand, stars in two new animated TV ads ...
personifies the Boddingtons brand and its core product attribute - cream . He has a laid-back persona that matches his favourite tipple of a chilled pint of Boddingtons and shares the brand s sharp Mancunian wit ...
29 Sep 2000
games for the brand....The development and online publishing arm of Gameplay is to develop games for X-box, Microsoft's new future-generation games console due for launch next year. Gameplay Studios will develop original games for the brand.
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29 Sep 2000
games for the brand....The development and online publishing arm of Gameplay is to develop games for X-box, Microsoft's new future-generation games console due for launch next year. Gameplay Studios will develop original games for the brand.
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29 Sep 2000
Channel and Discovery Health Online brands. She joins from Cohn and Wolfe....Discovery Networks Europe has appointed Sara Newman as press officer for its Discovery Health Channel and Discovery Health Online brands. She joins from Cohn and Wolfe.
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