20 Dec 2001
| by Jennifer Whitehead,
to Daewoo's pan-European account.
If you have an opinion on this or any other issue raised on Brand ...
20 Dec 2001
for a younger generation, writes Jennifer Whitehead in this week's Brand Watch....rebuild a stronger brand."
This one goes out to the Paddington Massive... Paddington Bear has had ...
obsession with brands, pictured sporting a Nike hat, drinking Coca-Cola and carrying a trendy Motorola phone ...
.
Royalty was doing its bit for brands this week. Carphone Warehouse became the first mobile telephone ...
20 Dec 2001
| by Gordon MacMillan and Jennifer Whitehead,
aspirations -- last year it abandoned its online brand Evolvebank.
Recent work by Saatchis this year ...
other issue raised on Brand Republic, join the debate in the Forum here .
...
20 Dec 2001
| by Claire Billings,
.
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Republic, join the debate ...
20 Dec 2001
| by Staff,
NEW YORK - Diageo will be forced to sell its Malibu rum brand after the US Federal Trade Commission...will acquire the Captain Morgan rum brand in the 5.6bn deal, the FTC has ordered it to dispose of Malibu ...
600m. It has a 5% share of the US market, but Captain Morgan holds a 21% share. Both brands fall way ...
will also see Diageo taking control of the Crown Royal and VO Canadian whisky brands. Pernod Ricard ...
20 Dec 2001
| by Gordon MacMillan,
their existing names until a new name and branding can be agreed.
The client base of the merged company ...
have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum here .
...
20 Dec 2001
| by Claire Billings,
Under the terms of the deal, Singapore-based Virgin Radio Asia and BEC-Tero Entertainment will jointly convert the Thai broadcaster's three radio stations into Virgin-branded stations ...
firm ChinaVest.
If you have an opinion on this or any other issue raised on Brand
Republic ...
20 Dec 2001
| by Claire Billings,
The company, which owns brands such as Cif, Organics shampoo, Findus and Hellmann's, began the shake-up of its media activity in December 2000 when the company aligned the media account of its ...
2002.
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Republic, join ...
20 Dec 2001
| by Claire Billings,
the incumbent's bid.
If you have an opinion on this or any other issue raised on Brand
Republic, join ...
20 Dec 2001
| by Gordon MacMillan,
on this or any other issue raised on Brand
Republic, join the debate in the " target="_blank">Forum here .
...