to remove filtersNTL says it will meet earnings forecasts
18 Dec 2001 | by Jennifer Whitehead,
previous estimates for 2002. If you have an opinion on this or any other issue raised on Brand ...
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Seeboard to drop price-led strategy
20 Dec 2001 | by SUZY BASHFORD
Gas and electricity provider Seeboard Energy is embarking on its largest marketing push since deregulation in 1998. The campaign will aim to shift the brand away from a price-led approach. The integrated campaign through Archibald Ingall Stretton (AIS) includes TV, outdoor, press, direct marketing ...
NTL in salvage talks
17 Dec 2001 | by Jennifer Whitehead,
. If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
British Gas price rises incur wrath
of mid-market tabloids
14 Dec 2001
It was a tough week for British brands abroad, but the media saved the worst for British Gas....5%. As the wrangle over rum brands rumbles on between Diageo and Allied Domecq, a relative newcomer to the spirits ... around since 1992, but has already "one of the leading brands [in] the US premium vodka market", according to Campari. Having less success in the US is the Strongbow cider brand. Despite an ad ...
NTL rises on news of debt restructure
14 Dec 2001 | by Staff,
but to cut capital expenditure. If you have an opinion on this or any other issue raised on Brand ...
AOL Time Warner enters
double marketing pact
14 Dec 2001 | by Staff,
"multimillion dollar, multi-year alliance". America Online interactive brands such as AOL and CompuServe ... on Brand Republic, join the debate in the " target="_blank">Forum here . ...
NTL says it can pay its debts
after double blow from City
13 Dec 2001 | by Claire Billings,
plan". If you have an opinion on this or any other issue raised on Brand Republic, join ...
AGENCY 2001: Creative Agency of the Year - Bartle Bogle Hegarty - Bartle Bogle Hegarty hit new heights this year with acquisitions including ITV and Xbox, as well as acclaimed work for Levi Strauss
13 Dec 2001
coupling would have occurred in an earlier decade. Equally, BBH's strengths in building brand fame ... in early 2001. The brand's logo has been redesigned, showing a 'more progressive' character. Sales for the brand are up 11% in the markets where the ads are running, reversing a long-term decline ...
NTL delays sale of transmission business
12 Dec 2001 | by Claire Billings,
Enron, which owed 7bn. If you have an opinion on this or any other issue raised on Brand ...
iTouch acquires Worldpop
12 Dec 2001 | by Gordon MacMillan,
early 2002. Its clients include many blue-chip brands such as Budweiser, Procter 41.1m. If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum here . ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
