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, with both brands targeting 30-something women with quality tastes and a real joie de vivre." Sky News has ...

Portland Holidays Direct launches Crackermatic viral

off. We've added some subtle corporate branding to the site and incorporated a couple of links to our ... . If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum ...

BRANDING: Design choice - The Children's Society

How do you feel about Christmas? Are you so excited that you've had your decorations up since November and all the presents are wrapped and under the tree? Or are you a Christmas Eve panic junkie who needs the adrenalin rush to get you into the spirit?

BRANDING BRIEF: Stonecube appoints Dutton Merrifield

Stonecube, the software company, has appointed branding agency Dutton Merrifield to refresh its

BRANDING BRIEF: Christy appoints Checkland Kindleysides

Christy, the homeware brand best known for its range of towels, has appointed Checkland

BRANDING: Henkel launches updated Limelite detergent range

Henkel is relaunching Limelite, its limescale-fighting detergent brand, with new packaging

BRANDING: Xbox strikes gaming network pub deal

Microsoft Xbox has signed deals with third parties to launch branded outdoor gaming networks...The console giant has appointed marketing communications agency Kazoo to raise the service's brand profile at specific outdoor locations around the country, giving gamers an opportunity to try out the broadband gaming service for themselves. Kazoo will be responsible for marketing activity not handled ...

BRANDING BRIEF: River Island revamps flagship store

River Island has revamped its flagship store in London's Oxford Street, following recent openings in Marble Arch and Birmingham Bullring. Details showcased in the flagship store will be replicated across the chain, with stores in Bluewater, Dublin and Trafford Centre set to be refurbished. The design...

BRANDING BRIEF: Mikey reveals new-look stores

Mikey, the contemporary jewellery company, is revealing new-look stores and concessions across the country. The interiors will initially be launched in 70sqm stores in Reading and Newcastle, and in London's Selfridges. Designs are by retail consultancy Raylian.

BRANDING BRIEF: Esprit launches electronic gift card

Esprit, the clothes retailer, has launched an electronic gift card. Customers can load the card with any value they choose. The gift card will replace Esprit's existing paper voucher scheme and will be available in 130 stores across Europe.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.