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Sony Bravia 'balls' by Fallon

TV brand, Bravia.

Orange 'dance' by Mother

The latest ad for Orange forms part of a 13m campaign to take the brand message of "The Future's Bright" a step further. The TV ad features a middle-aged couple in their kitchen just finishing breakfast. Their actions appear to be carried out in a normal way, then become fluid and choreographed as they dance ...

T-Zone 'Mask', by Euro RSCG London

to sit alongside its other medicated skincare brand, Witch. ...

Archers Vea 'Relocation' by Mother

Diageo's low-sugar ready-to-drink Archers Vea was launched earlier this year with a 4m marketing push. The brand has now made it to television with a campaign from Mother that shows the effects of the drink on the sugar cane farming industry. Taking the line that less sugar means less work for the men ...

Miller 'Downhill' by Mother

advertising for the beer brand since a campaign in March 2003. It will run globally with the exception ...

Macleans 'star' by O&M

Ogilvy Mather has produced three 10-second films for Macleans toothpaste that concentrate on the company's core message -- that Macleans gives you "healthy white teeth". The executions play with the notion that when people say the brand's name they naturally reveal their teeth. One execution shows a ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.