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Earls Court hires Salt to win clients

She joins a year after ECO's takeover by St James Capital and replaces Debbie Thomas, who joined rival venue owner The NEC Group in the spring. Salt's brief is to promote ECO as a leisure brand and to help claw back business lost by its west London venues to the Docklands-based ExCeL. A former ...

Prweek Awards: PRWeek Awards 2005 finalists

Diagnostics MARKETING COMMUNICATIONS: BUSINESS RS Heroes at Work Brands2Life RS Fuelling Body and Mind Cohn ... Communications Resolute Communications Virgo health PR TECHNOLOGY The Spam Index Brands2Life, Clearswift Ten ...

Mr Men to launch brand offensive with Taylor Herring

Literary brands company Chorion is preparing a PR campaign to promote its Mr Men and Little Miss...Chorion acquired the brand from creator Roger Hargreaves' family in May 2004. It wants to 'create ... licenses the Mr Men and Little Miss brand to over 80 licensee partners across publishing, apparel ... programme to create widespread coverage within the consumer sector next year. Other brands Chorion owns ...

Fashion show row sees Spin resign

Spin Publicity has parted company with the Upfront trade show saying it feared brands associated...'Brands such as Cyberdog, which joined Upfront after we started work on the account, are a bit ... and PR for clothing brands Benjamin Kirchhoff, Fenchurch and Firetrap. 'We had concerns about being associated with brands like Cyberdog and what that would do to our own brand integrity in the market,' Hyde ...

Healthcare: Hughesman U-turns on H&K for WS California

her overseeing a three-strong team handling UK corporate messaging for drugs brands, is being covered on an interim basis by brand communications manager David Prager. Pfizer's reassessment of the UK strategy ... -M London continues to promote other GSK brands, including Panadol. ...

Product of the Year for Good Relations

The awards, staged next February, will see a consumer panel, made up of more than 12,000 households, vote for FMCG products. Winners are allowed to display the PoY brand. PR activity ... of the PoY brand. Good Relations will also target business and trade media to promote the positive effect ...

News Brief: Natural History Museum calls in Brands2Life

CONSUMER: London's Natural History Museum has called in Brands2Life to promote Diamonds, billed

CIPR shortlists 106 entries for awards

consultancy' award are again on the shortlist: last year's winner was Blue Rubicon; runners-up were Brands2 ...

Diary: Hit or Miss... Free shoes

its new tariff and get them 'fully immersed' in the brand, the mobile operator enlisted guerrilla ... -making scheme. T-Mobile-branded parking tickets duly appeared on the desks of call-centre staff days later ...

CSR: Diversity takes centre stage

projects.' Some projects do not carry overt Benetton branding, but will appear in exhibitions in an anonymous fashion. Others will carry the Benetton brand name, associating it with the arts and diversity ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.