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I spent last weekend visiting friends in Holland and headed home on Sunday evening from Schiphol Airport. ING has heavily branded itself throughout and the connecting 'jetbridge' that links the departure terminal to the aircraft was one long ad for the firm. 'Let's talk about your future' exclaimed...
LONDON - 180 Amsterdam, which recently sold a majority stake to Omnicom Group, has won a global branding brief from Sony Corporation. The agency pitched against Fallon in London, which created the famous 'balls' and 'paint' ads for the Sony Bravia television brand, and Berlin Cameron United in New York...
Kraft has redesigned the packaging for Kenco for the first time in 15 years.
Some have attributed the cleverness of using every inch of packaging as an advertising medium to Innocent, but for me the accolade goes to the godfather of editorial pack designs: Angostura bitters.
Benylin has unveiled packaging for its new Cold and Flu Max Strength range. The design, by Creative Leap, features purple colours and a 'well-burst' graphic to differentiate it from Benylin's traditional cough-relief products.
Glidden Trade, an ICI paints brand, has redesigned its packaging through Jones Knowles Ritchie. Bolder colours have been applied across the range to improve standout.
Pizza Express has revamped the packaging for its grocery range to emphasise its links with the restaurant chain.
Masterfoods has unveiled the design for the Galaxy Thick Shake, its latest foray into the milk shake market.
Wolverhampton & Dudley Breweries is rebranding as Marston's from 8 January. The change is intended to reflect the brewer's evolution into a national business. Vital Design has created the new look.
Tommy Hilfiger has unveiled its flagship store on London's Regent Street, with design by rpa:vision. The store combines design from the English Regency period with neo-classical architecture.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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