21 Dec 2007
| by Daniel Farey-Jones
As Brand Republic takes a break for Christmas and the New Year, we leave you with a 10-part round..., as Facebook took up the baton from MySpace, YouTube and Google as the hot digital media property. Brands ...
days. Facebook also embraced the brands back , giving them the ability to have their own profiles ...
-50s brand Saga liked the idea of social networking so much that it started its own, perhaps ...
21 Dec 2007
| by Bill Britt
LONDON - The best-read forums that received the most comments in Brand Republic during 2007...London 2012 branding - what s the verdict? Place your bets now...Who is going to win the Apprentice ...
an Apple iPhone? Big Brother s Emily thrown out in racism row Contest: worst celebrity/brand combos ...
21 Dec 2007
| by Jacquie Bowser
will continue to draw on all of our areas of specialization to create impact and increased brand equity for Pernod Ricard. Pernod Ricard has been an Aegis client for more than 30 years. Its brands include ...
20 Dec 2007
| by Nikki Sandison
highlights, podcasts and station-recommended albums straight from station-branded areas created within the iTunes Store. Launch brands include Xfm, Capital 95.8, Choice and Classic FM. The initiatives ...
19 Dec 2007
| by Fiona Ramsay
Godfrey will be tasked with helping to build the SUMO.tv brand in both the UK and overseas. Key responsibilities include commissioning programmes and supervising the schedule. Godfrey has been editor of Bizarre since 2003. He has also been deputy editor of Hotdog magazine and film editor of Jack Magazine. SUMO ...
19 Dec 2007
| by Fiona Ramsay
, Real, Century and Rock Radio brands. The group is launching Scottish radio brand Rock in Manchester ...
in the coming year. GMG Radio is also staging a pitch for the creative account for its Smooth Radio brand ...
19 Dec 2007
slew of launches. With brands including Harley-Davidson, Virgin Media and Bang & Olufsen entering
19 Dec 2007
the channel as a way to acquire customers and build their brands. The Top 100 spent £257m on digital display
19 Dec 2007
that clients need to be aware that they get what they pay for; field staff represent brands, and if corners
19 Dec 2007
| by Jane Simms
, with only a few exploring its potential as a
consumer communication channel. Of those brands who have tried ...
of sorts that the unveiling of London 2012's branding managed to
dominate the headlines. The motif ...
branding pitch, but
clearly don't wash with the man on the street. As the furore abated,
Lloyds TSB ...