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Aegis retains Pernod Ricard's $200m global media account

will continue to draw on all of our areas of specialization to create impact and increased brand equity for Pernod Ricard. Pernod Ricard has been an Aegis client for more than 30 years. Its brands include ...

MediaCom scoops GMG Radio account

, Real, Century and Rock Radio brands. The group is launching Scottish radio brand Rock in Manchester ... in the coming year. GMG Radio is also staging a pitch for the creative account for its Smooth Radio brand ...

Gyro International acquires healthcare PR agency

communications company Cicero in March; and brand communications specialists Dowell Stubbs in July ...

TUI to review £12m media account after merger

Walker handles the 5m First Choice media spend; MPG the 7m Thomson spend; and Universal McCann Manchester the spend for Thomson s direct brand Portland. It is understood TUI is looking at the possibilities of putting everything into one agency and of keeping the Portland account separate. The review ...

AMV BBDO top agency in Marketing's Adwatch of the Year 2007

in Adwatch, ranked by how many time their brands were mentioned in Adwatch throughout the year. The tables ...

Pub operator Barracuda extends relationship with Cocktail

this year to recruit brands partners for its Varsity bars loyalty card V Card, which has around 500,000 student members. It has now extended Cocktail s brief to create brand partnerships to its Barracuda B ... big brand partners for the 2007-2008 V Card and we have great confidence in stretching their brief ...

OgilvyOne picks up Campaign's Direct Agency of the Year award

brand. Other account victories included a brief to produce a business-to-business campaign for Monster, a consultancy project for Aviva s Norwich Union and RAC brands, as well as work for the car ... brands around, and the agency achieved this without compromising its relationship with its existing ...

OgilvyOne picks up Direct Agency of the Year award

Openzone wireless internet brand. Other account victories included a brief to produce a business-to-business campaign for Monster, a consultancy project for Aviva s Norwich Union and RAC brands, as well as work ... British brands around, and the agency achieved this without compromising its relationship with its ...

Mediaedge:cia scoops Media Agency of the Year

previously worked for BT. The agency also hired talent to expand its offer in sponsorship and branded ... -Browne s arrival saw the formal launch of the agency s branded content offer. It also launched an in ...

Carat wins Media Network of the Year

the $140 million Monster.com account in North America, having already worked on the brand across Europe ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.