to remove filtersMarketing League Table: Customer publishing leagues
19 Dec 2007
slew of launches. With brands including Harley-Davidson, Virgin Media and Bang & Olufsen entering
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Marketing League Table: Contact centre leagues
19 Dec 2007
The backlash against overseas call centres has prompted a raft of brands, such as Lloyds TSB
Marketing League Table: Sponsorship leagues
19 Dec 2007
The Olympics have forced brands to think harder about how to use sponsorship, with the games...112,011 n/a n/a 210,000 n/a n/a Rk Agency Staff Brands Rights ... . Clients include Vodafone, E.ON, UBS. Member ESA. www.brand-rapport.com 6 M C Saatchi Sport ...
Marketing League Table: Field marketing leagues
19 Dec 2007
that clients need to be aware that they get what they pay for; field staff represent brands, and if corners
Marketing League Table: Design leagues
19 Dec 2007
wants to impress brands and win imaginative work....Enterprise IG* (renamed The Brand Union) n/a 15,015,880 n/a Wolff Olins ... ,391,000 22 7 Start Creative 7,612,540 4,695,295 62 8 Blue Marlin Brand Design ... ,967,111 6,241,000 -20 13 Nucleus 4,900,000 4,300,000 14 14 The Team Brand ...
Marketing League Table: Sales promotion leagues
19 Dec 2007
44 20 Golley Slater 2,282,117 1,293,223 76 52 21 Cubo Brand ... ** 1,816,693 1,783,089 2 48 27 Branded Moments of Truth (formerly Gasoline ... Mitsubishi, Oli, School Food Trust. Member ISP, MCCA, DMA, IPA. www.golleyslater.com 21 Cubo Brand ...
Marketing League Table: Digital leagues
19 Dec 2007
% virals, 5% email, 45% ads. Clients include Bacardi Global Brands, Virgin Trains, Adidas. www ...
Forrester Research report explains blogging benefits for marketers
02 Dec 2007 | by Alex Donohue
successful corporate blogs that will increase brand visibility, customer insight and sales generation...for corporate blogs were increased brand visibility; savings from customer insights; reduced impact from ...
How would the public promote London?
30 Nov 2007 | by Vox pop
Visit London, the capital's official visitor organisation, has hired branding agency Saffron to overhaul its consumer, corporate and business branding, according to Marketing magazine. This includes ... Mead Vickers BBDO. The fresh branding will promote the capital as the number-one city destination ...
Do celebrities make advertising more effective?
23 Nov 2007 | by Vox pop
Many brands have enlisted celebrities for their Christmas advertising campaigns, including Antonio...that reflects well on the brand. M S had to drop supermodel Jodie Kidd as the face of its credit card ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
