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Bizarre's Godfrey joins SUMO.tv

Godfrey will be tasked with helping to build the SUMO.tv brand in both the UK and overseas. Key responsibilities include commissioning programmes and supervising the schedule. Godfrey has been editor of Bizarre since 2003. He has also been deputy editor of Hotdog magazine and film editor of Jack Magazine. SUMO ...

MediaCom scoops GMG Radio account

, Real, Century and Rock Radio brands. The group is launching Scottish radio brand Rock in Manchester ... in the coming year. GMG Radio is also staging a pitch for the creative account for its Smooth Radio brand ...

ASA rejects betting TV ad complaints

executive Christopher Bell said that as the first betting brand to advertise on TV, the company ... of the Ladbrokes brand and have been well received by the betting public. In developing the campaign, we worked ...

Bullseye expands online, mobile presence

Bullseye, which is part of the Zodiak group of TV companies, is to split its Braindead-branded video channel on Joost, the broadband TV service backed by the founders of Skype. Four channels will be launched: Braindead COMEDY, Braindead CRIME, Braindead SPORT and Braindead REALITY. The re ...

Reuters sets sights on more partnerships

on the momentum of the launch of a co-branded daily world business report with the International Herald Tribune....Gary Williams, head of media sales at Reuters, told Media Week there were high-level discussions about similar partnerships in the works for 2008. There is more of that to come, using respective brands to make more of an impact, he said. Williams said Reuters was trying to be more embedded ...

Standard, Newsquest adopt new billboards

to not only keep our customers informed, but also to present an up-to-date method of marketing our brand ...

Associated Irish chief joins News International

will be to deliver products more in line with the Irish market, leveraging NI s brand equity, and to improve ...

Virgin Mobile signs onto Big Brother

Mobile-branded, half-hour Big Brother: Celebrity Hijack podcasts will be available to download via ...

Future builds digital with T3 and TechRadar moves

website under its 'Radar' brand and the relaunch of gadget site T3.com..... The company will also relaunch its gadget website, T3.com to strengthen the T3 brand. T3 currently attracts ... .com and TechRadar would offer a media agencies an outlet to promote brands to numerous parts ...

ABC chief executive to quit next October

, measurements from different media for brands. An ABC statement said Boyd s leadership had ensured it remains ... not adding together, measurements from different media for brands. An ABC statement said Boyd s leadership ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.