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The website , which was launched by Social Professional, is being described by its creators as the first social professional online network for the marketing communications industry. The site features forums on a breadth of topics, including advertising, branding, direct marketing and sponsorship ...
In a company statement, Daimler said Gray was looking for a change of direction. Gray, who took up the post in 1982, was instrumental in establishing the Chrysler and Jeep brands in the UK, working ... in the launch of the Dodge brand, Daimler said. WPP agency BJK E handles the 31m media planning and buying ...
LONDON - 3UK is launching a £15m advertising campaign in an effort to reposition its brand...director at 3UK. The mobile brand is also overhauling its entire range of tariffs in an effort ...
of innovative ideas including digital PR to drive search positions. This will take our online brand to another ...
of its brand in the run-up to the Christmas and New Year sales period. Benjamin Kaye, head ... help hit a key demographic. Its massive reach across cable, satellite and Freeview means our brand ... advertiser and great brand to have on board Virgin 1. ...
opportunities in branded content. Woodward said: David is a well-respected senior advertising executive who ...
at high-profile sites around the UK, press ads and a branded group on social networking site, Facebook ...
The aim of the guidelines, which are endorsed by Yahoo!, GSM Association and the DotMobi Advisory Group among others, is to make it easier for marketers to develop mobile advertising campaigns while ensuring the campaigns are delivered consistently to the consumer. The guidelines will provide brands ...
shops. The year before Dylan fronted an ad campaign for lingerie brand Victoria s Secret. The ads ...
CORPORATE Fishburn Hedges has hired Jan Kewley for a newly created role heading brand engagement. Kewley joins on 1 October from design consultancy Landor Associates, where she was head of brand ... to publicise its Tio Pepe brand of Spanish dry white wine. The 250,000 brief includes promotions for Gonzalez ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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