31 Dec 2008
| by Hadassah Nymark
, Cadbury, said: "Creme Egg is one of our most iconic and popular brands. Our consumers get really excited ...
brands that came out of Publicis. ...
29 Dec 2008
| by Staff
to build an emotional connection to the LG brand globally as millions of eyes watch the capital celebrate ...
, the LG Arena and the London Freeze. The aim is to move the brand from being purely a product ...
coincides with the first ever LG global brand campaign and is a perfect fit with our brand's philosophy ...
29 Dec 2008
| by Gemma Charles
LONDON - Vimto and Hovis are among the brands whose educational marketing activity have been
24 Dec 2008
| by Arif Durrani
, Fiat Professional and Abarth brands. Luxury sports marques Maserati and Ferrari are also part ...
24 Dec 2008
| by Alex Brownsell
as it looks to overhaul its brand and ditch its traditional mascot-led marketing....address the extra benefits consumers can gain from the Royal SunAlliance-owned brand. The TV activity ...
that, with major brand campaigns expected from many of More Th n's competitors, the marketing needed a ...
at More Th n the feeling was that we needed to be a bit braver and push the brand and all the positive ...
24 Dec 2008
| by Staff
LONDON - As Brand Republic takes a break for Christmas and the New Year, we leave you with a round...-read stories from Brand Republic, Campaign, Marketing, Media Week and Revolution. BR readers ...
with its new designer uniforms in April but was still voted most hated brand in Marketing's 2008 ...
and animation . But a similarly naughty viral featuring a bottle of Guinness led the drinks brand, which said ...
24 Dec 2008
| by Ed Kemp
brand with a new out-of-home snack....Burton's Foods, which owns the children's biscuit brand, is supporting its partnership with Red Nose Day through a 750,000 marketing push that builds on next year's theme - Do Something Funny ...
the Jammie Dodgers brand by launching a product called Splat Snacks which is a crunchy, chewy splat ...
24 Dec 2008
| by Dan Leahul
LONDON - GMG Radio has signed drinks brand Horlicks to sponsor a weekday evening show on its Smooth...and programming, said: "This is a great national brand to sit on the Smooth Radio network. "Smooth Radio ...
23 Dec 2008
| by Hadassah Nymark
LONDON - JWT has put together a new TV ad for toilet paper brand Andrex in a bid to remind
23 Dec 2008
| by Gemma Charles
The year-long deal which kicks off on Jan 1 will see spirit brands in Diageo's portfolio ...
that will highlight brands including Smirnoff vodka, Gordon's gin and Morgan's Spiced. This new activity ...
at Diageo GB, said: Our sponsorship of Film4 by Diageo GB and our leading spirits brands will bring spirits ...