to remove filtersSony Ericsson 'spark something' by Dare
09 Oct 2009
phone brand Sony Ericsson.
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Ford 'plasma ball' by Wunderman
12 Nov 2009
The car manufacturer wants the work to encourage an emotional connection between the public and its new model in a realisation of its Feel the difference brand line. The site and film can be viewed at www.discoverfordfocus.co.uk ...
Levis 'go forth' by Wieden & Kennedy Portland
05 Oct 2009
Jeans brand Levis has launched an interactive challenge, with Wieden + Kennedy Portland urging...might be, in a bid to bring the history of the denim brand to life. The challenge takes the form ...
Mazda 'layar' by JWT International
19 Aug 2009
Layar is a platform, available on Android phones, which works by constructing layers of information about products and brands and channelling them through a mobile camera's viewer. JWT International s first Layer for Mazda uses QR code and barcode scanner technology, to connect the user ...
The Economist-owned EuroFinance relaunches website
22 Dec 2009 | by Alex Brownsell
LONDON - The Economist-owned business services brand EuroFinance has relaunched its website
Eurostar cancels marketing activity and prepares 2010 rethink
21 Dec 2009 | by Daniel Farey-Jones
Speaking to Brand Republic, sales and marketing director Emma Harris said that while Eurostar's first priority is getting people home for Christmas it has a "big job to do from a brand point of view ... this situation might escalate the timetable." Read more on Brand Republic Ryanair targets Eurostar customers ...
IPC's Nuts and Loaded to offer online poker
18 Dec 2009 | by John Reynolds
LONDON - IPC's men's titles Nuts and Loaded have extended their brands into online poker, courtesy...The partnership sees the launch of online Nuts and Loaded branded virtual poker rooms. Users can access the sites by going to www.pkr.com/nuts or www.pkr.com/loaded to join the 3D poker room ... will be backed by a marketing campaign, including display activity across both brands in print and online. Nuts ...
Google Earth and Facebook bring Guinness to life online
18 Dec 2009 | by Staff
'Guinness World' was conceived by AMV BBDO, the agency behind the brand's 'Bring it to life' TV ad, and produced by digital production company Unit 9. Users must have Google Earth, or install a plug-in. They can then begin to piece together their own planet using terrain from real-life locations ...
Fuller dreams a dream, Ford and Pepsi make it a reality (show)
18 Dec 2009 | by Gordon MacMillan
YouTube views in 2009. Connie Fontaine, manager, brand content and alliances at Ford, said: "The Ford ...
Trading Places (18 Dec): This week's people moves in advertising, marketing and media
18 Dec 2009 | by Staff
LONDON - The high-profile departure of NatMag MD Jessica Burley leads the headlines as Brand...in January next year. ( Brand Republic ) Anthea Disney , News Corporation 's executive vice ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
