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Dyson 'statistics' by Leagas Delaney

Vacuum cleaner brand, Dyson, is set to launch a new print campaign across Europe, created by Leagas

Surf 'twilight sensations' by BBH

BBH has created a new spot for Surf to promote the brand's new Twilight Sensations fragrance range.

Old Spice 'ever clear' by Wieden + Kennedy Portland

Wieden + Kennedy Portland has created another campaign for cologne brand, Old Spice this time

Andrex 'shea butter' by JWT London

The 20-second ad, which promotes the brand s new shea butter variant, parodies an ostentatious perfume ad, by featuring shots of luxurious items accompanied by a deep and sultry voiceover. Set in an upmarket city apartment, the ad pans a living room, showing images of lavish items such as gold jewellery ...

K-Y 'Intense' by Mother NY

The ad, directed by David Shane, aims to promote the brand as a method of maximising female arousal. ...

Activision to create Zhu Zhu Pets video game

's marketing strategies and brand development director Natalie Hornsby said: "Ever since Zhu Zhu Pets exploded ...

Adman Rory Sutherland refutes study's claim that ad execs destroy £11.50 for every £1 they create

argues that the creation of brands such as Tesco, Ikea, easyJet and McDonald's have helped democratise ...

Sellotape launches Christmas campaign

LONDON - Henkel is investing £1.2m in a national ad campaign for its Sellotape brand....-fareast-language:#0400; mso-bidi-language:#0400;} The advert focuses on Sellotape's strong brand name ...

The Co-operative relaunches health and beauty range for 2010

LONDON - Supermarket The Co-operative is relaunching its own-brand health and beauty range.

Top five consumer trends in 2009

with brands, which have responded to this growing unease with a flight to nostalgia advertising in a bid ... , were broad-cast. How comfortable consumers are with brands using this information for commercial purposes remains to be seen. What is clear is that brands falling short on customer service are being named ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.