Sony Centres 'christmas' by TBWA London
01 Dec 2009
TBWA London launches the first ad featuring Sony's 'make.believe' strapline to promote the brand
The work is aimed at showing the benefits of Michelin tyres which are fuel efficient and enable a car to stop more quickly than other tyre brands. Video 1: gas pump Video 2: saddest road ...
TBWA London launches the first ad featuring Sony's 'make.believe' strapline to promote the brand
Sony is launching 'make.believe', a global brand initiative created by 180 Los Angeles, which seeks...The integrated campaign aims to demonstrate the partnership of creativity and innovation within the Sony brand. The dot represents Sony, as the point where the two meet and work together to put the ideas into practice. The tag line was first used by the brand in Juan Cabral's directorial debut ...
the launch of Caramel Nibbles and designer Giles Deacon's collaboration with the brand.
Vodafone has created 1,400 branded circles on streets across the UK as part of a new campaign
The TV ad, which is Chick Smith Trott s first work for the brand since winning the account in August, features a new Subaru driving along some of Britain s most challenging roads. The TV spots will run for a six-week period, and will be supported by four press executions. ...
launched this new work to promote the brand....Two men enacting a dungeons and dragons-style battle scene with cardboard armour and weapons are branded too unpopular to benefit from Phones4u's deal that rewards consumers for having more than 50 friends in their phone. ...
JWT London has launched a new campaign to signal a redesign of Debenhams' brand identity.
In a departure from the brand s usual marketing techniques, the TV ads drive viewers to visit the website, enjoynintendo.com, to discover the results of the challenges and interact with the brand digitally. The campaign kicks off today with an interview with Ant Dec in their homes talking about ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.