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Waitrose 'Heston's prize pudding' by Kitcatt Nohr Alexander Shaw

Waitrose is using social media to develop brand engagement and drive sales over the festive season.

Everything Everywhere 'Orange and T-Mobile' by Fallon and Saatchi & Saatchi

The campaign aims to promote the benefits of the union to existing customers. The creative aims to show a dialogue between both companies. Creative straplines include: "Orange customers can now use T-Mobile s signal too. Signalfest!" and "Who said pink and orange don t go together?" in reference to the brands ...

Anchor Butter 'made by cows' by CHI&Partners

The campaign aims to highlight the heritage of the butter brand and will run nationally. ...

Tesco 'quality' by The Red Brick Road

the brand's emphasis on quality.

Aviva 'tell us your story' by Abbott Mead Vickers BBDO

Insurance brand Aviva has launched an ad campaign encouraging consumers to nominate local community

Primelocation.com 'bigger home' by RKCR/Y&R

Primelocation.com has launched a campaign to promote the brand as a high-end property portal.

Marmite 'love and hate parties' by DDB UK

DDB UK is launching a new brand campaign for Marmite and has created two new political parties

French Connection 'men and women' by Fallon

in an attempt to shift perception of the brand.

Paper Round (23 December) - Which clients are advertising in the national press?

installations in the Daily Mail, The Sun and The Times. Frozen veggies brand Bird s Eye runs telling ...

Paper Round (22 December) - Which clients are advertising in the national press?

in The Times and The Daily Telegraph. Cholesterol-friendly dairy brand Benecol runs ads in The Independent ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.