06 Aug 2010
| by Jacob Mathias
comparison of two such distinct villages works well for our brand. "The M gane is an iconic symbol of French ...
05 Aug 2010
| by Jacob Mathias
The "Hungry for Action" campaign was produced by digital marketing agency Blue Barracuda and includes a microsite, Facebook game, and online marketing campaign, which will promote the film and restaurant brand partnership and drive pizza sales.
The Facebook game, 'Hungry for A-Team Action ...
14 Jul 2010
| by Daniel Farey-Jones
Wieden + Kennedy Portland scooped the top creative honour last month for its US TV ads for the Procter Gamble brand, starring fast-talking, muscle-bound former American Football player Isiah Mustafa ...
.
All the clips can be seen on the Old Spice YouTube channel .
Read more on Brand Republic ...
07 Jul 2010
| by Jacob Mathias
and September. The competition is open to all European travel brand and advertising agencies in Europe ...
-Roe, director of sales at TripAdvisor, said: "The challenge gives travel brands the freedom to develop an engaging campaign that tells a story and shows what their brand really stands for, rather than just ...
03 Jun 2010
| by Mark Banham
In her new role, Snowdon will oversee all Maxus branding, marketing and communications efforts, both internally and externally. She will also work with the agency's worldwide business development ...
commitment to building the Maxus brand with clients, new business prospects, pitch consultants, and the media ...
28 May 2010
| by Ben Bold
opportunity across a four-year cycle and to ensure the Ladbrokes brand is front of mind, we are launching a ...
28 May 2010
| by Ben Bold
Its first gold was in the television/cinema/digital technique category for its direction on the Philips Cinema 21:9' ad for the brand's home cinema products. The second came in the interactive category for its Monopoly City Streets' campaign for the boardgame's owner, Hasbro. Other winners ...
27 May 2010
| by Ben Bold
-Martini to handle Grey Goose Vodka's brand and relationship marketing, as well as additional work from the COI ...
30 Apr 2010
On Unilever's decision to crowdsource content for 13 global brands (from Brand Republic)....belief. Brand owners should spend more
time engaging with digital consumers in their natural habitat ...
30 Apr 2010
Nike's brand engagement idea saw fun and competition rule over technology. W&K's Graeme Douglas...Nike is a brand built on running. Trace the company's lineage back and
you eventually arrive about ...
product development but also how the brand
engages with consumers, so the creation of Nike GRID ...
the game to a larger, non-participating audience, turning the idea into
a wider Nike Running brand campaign ...