13 Aug 2010
| by Mark Banham
measures only tell part of the story of the FT brand's health in today s media landscape.
"Our readers ...
12 Aug 2010
| by Mark Banham
of a brand s performance, but the print product is not the only way to reach your target audience ...
, and the agencies are reacting positively to that. "We had a refresh of the brand in January, and some things have ...
, said: "The FHM brand is still in rude health with a website visited by 1.2 million men each month, 25 ...
28 Jun 2010
| by John Reynolds
commercial initiative across its tabloid brands, The Sun, the News of The World, and its quality titles
28 Jun 2010
| by Mark Banham
WPP is to consolidate its brand presence in the Middle East by renaming Media Insights as MediaCom....the power of MediaCom globally to offer clients differentiating media solutions that help build their brands ...
14 Jun 2010
| by Gordon MacMillan
, to concentrate instead on community and activism. Continue reading this post on Brand Republic's digital blog - The Wall Also on The Wall FMCG brands not even sure they should be in social media US sees ...
04 Jun 2010
| by Mark Banham
Vitamin brand Solgar has launched a campaign for joint-pain product Celadrin debuting on the London
06 May 2010
| by John Reynolds
months has been to set up units within the Seven Squared overall brand. It previously set up an agency ...
29 Apr 2010
| by John Reynolds
and price comparison sites. Sisters brands like FHM, Heat and Closer also offer auxiallary services to users ...
13 Apr 2010
| by John Reynolds
with its Daily Star and Daily Star Sunday national newspaper brands.
It will become one of the first ...
.
Express Newspapers, parent company of the newspaper brands, is to charge 1.79 for the Daily Express app ...
for Desmond's magazine brands, which include OK!.
Digital magazine specialist PageSuite has provided ...
25 Jan 2010
| by Maisie McCabe
team following the merger of its ad sales arm, Sky Media, and Viacom Brand Solutions' sales teams....January 2010 at the expense of MTV's own in-house operation Viacom Brand Solutions. The five-year deal ...