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Weedol Rootkill Plus 'B movie' by DLKW

The product promises to kill both the plant and the root and uses a 'B movie' horror theme to show this and increase consumer awareness of the brand. ...

Nike 'football' by Arnold

The ad aims to align the brand with football and shows a young footballer performing better with Nike boots. ...

Asics 'Running Expansions' by Amsterdam Worldwide

Amsterdam Worldwide has launched its latest campaign for the athletics brand Asics.

Argos 'new catalogue' by CHI

The campaign follows the company's first visual identity overhaul in over a decade as it aims to improve the desirability of the brand. ...

Nurofen 'core' by Mother

;} The campaign is aiming to give the Reckitt Benckiser owned brand a modern look and will continue to carry ...

Target 'the Target presenter' by Wieden & Kennedy

Normal 0 false false false MicrosoftInternetExplorer4 The brand has released three TV ads aiming to solve life's challenges by recommending useful products. Video 1: 'bangs' Video 2: 'bucks' Video 3: 'odor' ...

Michelin 'gas pump/saddest road' by TBWA\Chiat\Day New York

The work is aimed at showing the benefits of Michelin tyres which are fuel efficient and enable a car to stop more quickly than other tyre brands. Video 1: gas pump Video 2: saddest road ...

Sony Centres 'christmas' by TBWA London

TBWA London launches the first ad featuring Sony's 'make.believe' strapline to promote the brand

Sony 'make.believe' by 180 Los Angeles

Sony is launching 'make.believe', a global brand initiative created by 180 Los Angeles, which seeks...The integrated campaign aims to demonstrate the partnership of creativity and innovation within the Sony brand. The dot represents Sony, as the point where the two meet and work together to put the ideas into practice. The tag line was first used by the brand in Juan Cabral's directorial debut ...

Nike\Jordan 'slap' by Wieden + Kennedy New York

's Jordan brand.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.