The online video features thousands of tennis balls bouncing through the streets of suburban Wimbledon, like Fallon's ad for Sony Bravia set in San Francisco. It will be supported by a national press campaign, as well as radio, eCRM and experiential activity, with 10,000 branded tennis balls being ...
, marking a broader positioning for the brand....Match.com said the work marks an "initial step in a broader shift for the match.com brand as it looks to position itself at the very heart of British culture". ...
TBWA London launches the first ad featuring Sony's 'make.believe' strapline to promote the brand
The campaign aims to communicate Vodafone s brand message of "make the most of now" Video 1: go kart Video 2: dirt bike Video 3: motorbike Video 4: racing car ...
Sony is launching 'make.believe', a global brand initiative created by 180 Los Angeles, which seeks...The integrated campaign aims to demonstrate the partnership of creativity and innovation within the Sony brand. The dot represents Sony, as the point where the two meet and work together to put the ideas into practice. The tag line was first used by the brand in Juan Cabral's directorial debut ...
Vodafone has created 1,400 branded circles on streets across the UK as part of a new campaign
launched this new work to promote the brand....Two men enacting a dungeons and dragons-style battle scene with cardboard armour and weapons are branded too unpopular to benefit from Phones4u's deal that rewards consumers for having more than 50 friends in their phone. ...
In a departure from the brand s usual marketing techniques, the TV ads drive viewers to visit the website, enjoynintendo.com, to discover the results of the challenges and interact with the brand digitally. The campaign kicks off today with an interview with Ant Dec in their homes talking about ...
serve as brand ambassadors, assisting consumers in choosing Sony products by pointing out how the brand ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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