months has been to set up units within the Seven Squared overall brand. It previously set up an agency ...
is worth 2.2bn, but media owners have a responsibility to do more than just soak up budgets from brands ... mailed box full of delightful surprises that contains physical representations of brands and gets ...
response and brand response campaigns across all media, both off and online. And yes, that includes all ...
in the campaign and Peter Gandolfi, head of brand strategy at Nationwide, admitted he was "impressed" with Carat ...
by Haymarket Brand Media and Miroma Group, is well underway and the site is open for new registrations....The event will take place towards the end of January at London's Maya, which hosted the inaugural Media 121 Club earlier this month. Haymarket Brand Media commercial director, Ivor Falvey, said he ... . Haymarket Brand Media, which publishes Media Week, Campaign, Marketing, Brand Republic and Revolution among ...
. The supplements, each branded Auto Trader Extra, were designed to attract specific key audiences, including 25 ...
, which has provided Turner with the infrastructure to create a Nuts TV-branded environment called Nuts ... . MiCard makes revenue through its partnerships with brands involved in its cards. This week, Turner ... will generate additional revenue streams and boost loyalty to the brand, will also be able to use the data fed ...
The agency beat TCS and Chase to win the firm's portfolio of animal insurance brands, which last year spent 675,000 on media, according to Nielsen Media Research. Colling Co will oversee the media buying and planning of two new 60- second Allianz Animal Health executions airing in autumn. The campaign ...
the deal with Le Bon, launched a men's line from Kenneth Cole, and has announced a range of new brands ...
Digital sales house Ad2One has launched a new sales division that will approach brands and agencies...with specialist teams that look at possible new revenue streams and deeper integrations brands can achieve through ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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