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Renault introduces Claude the 'joie' expert

comparison of two such distinct villages works well for our brand. "The M gane is an iconic symbol of French ...

Maxus names Snowdon as worldwide marketing director

In her new role, Snowdon will oversee all Maxus branding, marketing and communications efforts, both internally and externally. She will also work with the agency's worldwide business development ... commitment to building the Maxus brand with clients, new business prospects, pitch consultants, and the media ...

Bupa to hold pitch for integrated brief

, the brand response agency The Black Hole, and the direct marketing shops Gyro Manchester and Targetbase ...

Mindshare scoops Piaggio media account

LONDON - Piaggio Group, the owner of the Vespa scooter brand, has awarded its consolidated pan...'s most recent advertising for the Vespa brand has centred on the scooter's eco-friendliness. ...

MEC Manchester scoops £4m Shearings media business

Holidays and Caledonian Travel brands, while Shearings hotels trades under the Bay and Coast Country brands. The holidays portion of the business was previously split between MediaVest Leeds, Arcadia ...

Carat picks up £2m Bhs media account

Grey to handle the ad accounts for its Bhs, Evans, Wallis, Burton and Dorothy Perkins fashion brands ... -up to Christmas. The campaigns, promoting the five brands separately, ran across TV, print and outdoor. Arcadia ...

Ultralase appoints Principles Media to £4m account

The previous incumbent on the laser eye specialist's account was regional agency ATP. Former Olympians Jonathan Edwards CBE and Sir Steve Redgrave CBE appear as brand ambassadors in Ultralase s current TV ad, created by Principles Agency. Jon Hughes, commercial director for Ultralase, said: "It ...

Walker Media wins Haribo UK account

for the confectionery brand Haribo....in sexual activity on the wrapper of its Maoam brand. Haribo denied that any sexual connotations were ...

Unilever pulls ads from Sky in TV trading dispute

with Sky Media, resulting in ads for its brands being pulled from Sky channels in January and February ...

Maxus scoops brief for gaming website

of Jackpotjoy, kicked off its media and creative review for the brand in May. It was led by Jackpotjoy ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.