25 May 2012
| by Daniel Farey-Jones
decision. Di Como said at the time of calling the review: "Our new marketing strategy, Crafting Brands ...
23 May 2012
| by Sarah Shearman
An online video ad for Durex, the Reckitt Benckiser-owned condom brand, has been cleared...by children.
In its defence, Reckitt Benckiser said the product and brand were of a sexual nature ...
03 May 2012
| by Maisie McCabe
Schwarzkopf, the Henkel-owned brand, has signed a £2 million deal to become the headline sponsor...The deal, negotiated by MEC, will see branding for Schwarzkopf's Live Color XXL hair-dye products appear on idents and all marketing around the Big Brother formats. The idents will be created by Signal ...
, challenges and rewards.
Ben Haxworth, the head of marketing at Schwarzkopf and Henkel, said: "The brand ...
03 May 2012
| by Katherine Levy
The Aegis-owned digital agency will work across the Dulux, Polycell, Cuprinol and Hammerite brands ...
, creative development, social media optimisation and community management for all brands across Facebook ...
campaign will support the Polycell sub-brand Polyfilla. In addition to digital activity, the campaign ...
02 May 2012
| by Matthew Chapman
Condom brand Skyn has escaped an ad ban after receiving a wave of complaints about an outdoor
30 Apr 2012
| by Maisie McCabe
for Unilever s Axe/Lynx brand earlier this year and the shop responsible for the Lynx Effect work ...
24 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Dove, the Unilever-owned personal care brand, has won the best campaign accolade at the inaugural
18 Apr 2012
| by Emma Powell
2020.
Since launching its first P G corporate branded campaign in the UK last year, P G claims ...
in favourability.
P G is also rolling out individual brand campaigns across its portfolio to support the Olympic ...
11 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
. Unilever's grooming brand Lynx sponsored the panda mating programme at Edinburgh Zoo as part of its ...
26 Mar 2012
| by Sarah Shearman
Lean Mean Fighting Machine has created a roulette-style digital game for Unilever's bleach brand...digital agency of record for its Domestos bleach brand in October last year, following the launch of its ...
on its Snuggle fabric softener brand.
Follow Sarah Shearman on Twitter @Shearmans ...