to remove filtersMcDonald's 'first day' by Leo Burnett
06 Feb 2012
McDonald's UK launched its latest brand TV ad on 4 February during the break for Supernanny US on E
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Sonic Drive-In 'the tax cut game' by Goodby, Silverstein & Partners
16 Apr 2012
To raise awareness, Goodby, Silverstein Partners has created a spot with the brand's "Two Guys" character as well as a game on Sonic s website . ...
McCain 'Just au Four' by TBWA Paris
09 Jan 2012
The campaign promotes the brand's Just au Four range. ...
Domino's 'raising the bar' by Crispin Porter & Bogusky
01 Aug 2011
The store managers Jess Hreniuk and Jose Castillo star in the TV ad, which aims to show the attention placed on customer feedback in a Domino s store and also the surprise at seeing people's comments on the brand in Times Square. Customers who have feedback displayed on the billboard receive a link ...
McDonald's '1955' by DDB Oslo
27 Apr 2011
The campaign, also called "1955," pays tribute to the iconic brand s beginnings through the recollections of original customers and employees. DDB Oslo, which conducted the search in the US for the chain s first customers and employees, found Glen Volkman, one of McDonald s first customers on opening ...
KFC 'emergency chairs' by BBH
06 Apr 2011
BBH has created a new TV campaign for KFC, which carries the new brand strapline 'so good'.
Non-sponsor brands ramp up pre-Olympics sports marketing
09 May 2012 | by Gemma Charles
" situation. "If brands sign athletes and provide them with income it will be looked on badly ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ... Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
McDonald's to introduce Olympic happy meal promotion
16 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
McDonald's is the official restaurant provider to London 2012, and its new promotion involves the brand giving away nine million toys with its happy meals, encouraging children to engage with the Games ... as part of a tie-up with publisher HarperCollins. The brand aired a TV ad to promote its grassroots ...
PizzaExpress launches celeb-led campaign
17 Jan 2012 | by John Reynolds
branding with a celebrity-led campaign....in online and point-of-sale activity. PizzaExpress recently undertook the biggest brand refresh in its 46 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
