Age UK 'brand launch' by Karmarama
20 Apr 2010
aims to raise awareness of the Age UK brand and promote its services to those who most need them.
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Art Fund 'national art pass' by 101
20 May 2011
branding for the scheme and designed the membership packs and launch materials, including digital ...
Greenpeace 'Give the Orang-utan a Break'
18 Mar 2010
Greenpeace says the palm oil from the supplier was used in Nestl products such Kit Kat, and the brand was therefore involved in destroying the rainforest and endangering orangutans. Watch the video on the Greenpeace website ...
Hovis 'poppy' by MCBD
02 Nov 2009
MCBD's latest work for British bread brand, Hovis, celebrates the annual poppy appeal in memory
Kosovo Government 'nation branding' by BBR Saatchi & Saatchi Tel Aviv
27 Oct 2009
The Kosovan Government has created a new TV ad campaign to change perceptions of the the formerly war-torn country.
Orange 'orange rockcorps' by Publicis Conseil
05 Oct 2009
to the "Hip-Hop", "Electro" and "Gothic" films, Orange has agreed brand new digital partnerships with two ...
DEFRA 'muck in4life' by M&C Saatchi
20 Jul 2009
Aimed at parents and children, the campaign borrows branding from the agency's successful 'change4life' campaign for the Department for Health. ...
White Ribbon Alliance 'Mum' by Karmarama
03 Jul 2009
Celebs at Glastonbury were branded with 'Mum' tattoos as Karmarama launched a campaign to raise
Comic Relief 'brand relief' by Fallon London
11 Mar 2009
Fallon has unveiled its "Brand Relief" spot for Comic Relief featuring 14 brand mascots arguing...Fallon has unveiled its "Brand Relief" spot for Comic Relief featuring 14 brand mascots arguing about how to help Comic Relief raise money. ...
Noelle McElhatton: Forget austerity. 'Agile' is the new 'a' word for marketers
22 May 2012 | by Noelle McElhatton
agility means a brand manager role altered beyond recognition since the first serious attempt to define the position back in the 1930s (see Marketing's main feature, page 28). What a young Procter Gamble brand ... to social media, retailer power and globalisation. The brand managers that populate her team today need ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
