Trading places: this week's people moves
23 Mar 2012 | by Daniel Farey-Jones
, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.
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Think BR: Collaboration is key to delivering policy outcomes
26 Mar 2012 | by Jo Arden
was Swapathon. This innovative programme was modelled on a sales mechanism in which brands worked ... real opportunity for brands and organisations to think smarter and contribute to social wellbeing ... is a special expertise. Identifying which brands can best support the objectives of each campaign ...
An absence of leadership
14 Feb 2012 | by Onesixtyfourth
Brands can take a leading role in helping shape society, according to new insight from...confirmed it. With faith in government very low, people are looking to brands to inspire progress ... for inspiring, human brand leaders, not demigods The concept of brand leadership is intangible and elusive ... surrogates for influence and vision. Many of the brands named as leaders by Millennials and Baby Boomers ...
Trading places: this week's people moves
27 Jan 2012 | by Daniel Farey-Jones
Eccleshare becomes global chief of Clear Channel, in Brand Republic's round-up of this week's people moves...Jagger , the former creative partner and head of branded content at Naked Communications, has joined ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Having been inundated with nominations for the Brand Republic Hall of Fame, and having added those...media arm bigmouthmedia, today and vote for those leaders, brands and innovators you feel deserve the most recognition. The final shortlists for the leaders, brands and innovators categories are ... Borkowski Brands Apple Audi BlackBerry Cadbury Dyson Guinness Honda Innocent John Lewis Partnership ...
Deadline approaches for BR Hall of Fame votes
02 Sep 2011 | by Staff
Voting will close in a little over a week on 12 September. We ve also added a new nomination, AKQA s Daniel Bonner, to the leaders, brands and innovators already on the shortlist , which include marketers such as Roisin Donnelly and Jill McDonald, brands including Dyson and Guinness and agencies Dare ...
Think BR: Brand Cameron - a defining moment
31 Aug 2011 | by Gareth Ellis
Cameron must find an idea to anchor his political brand, or he is lost, writes Gareth Ellis...Since his rise to the Tory leadership, we have never known what Brand Cameron really stands for. Political brands are built around a strong personality, a clear position and a simple narrative. Dave ... easy charm and wit. But events, dear boy, have caught up with him, exposing a brand that s long ...
Brand Republic launches Hall of Fame
23 Aug 2011 | by Staff
To celebrate its tenth anniversary, Brand Republic has created a Hall of Fame to recognise...media arm bigmouthmedia, has been split into three categories, Leaders, Brands and Innovators, to celebrate the people, brands and companies that have influenced the industry since Brand Republic was launched in September 2001. Gareth Jones, brand engagement director at LBi, said: "At LBi ...
The BR 200 July 2011: The web's most influential bloggers (51-100)
21 Jul 2011 | by Staff
53 Branding Strategy Insider 8300 54 AdPulp 8176 ... The Brand-Man 7480 62 Neville Hobson 7324 63 ... 71 SEO Gadget 6710 72 Brand DNA 6587 ...
The BR 200 July 2011: The web's most influential bloggers (101-150)
21 Jul 2011 | by Staff
The engaging brand blog 3055 145 Brand new 2992 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
