Media Forum: Was 'hair gel' song wrong?
18 May 2007
& Saatchi content creation division, Gum, to perpetrate just this sort of outrage on British sensibilities ...
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News Analysis: Brands tap into British faith groups
29 Oct 2004
the Muslim pound and investigates how companies are targeting products at the UK's different religious...the disposable income of British Muslims at around £30bn a year, based on Mintel's 2001 estimate of £20bn ... launched by, or for, Muslims. While none of the producers claim that their products are aimed exclusively ... innovative ways to target other religious groups. What makes products targeted at Muslims suitable ...
YSL full-frontal ads to appear in British magazines
11 Nov 2002 | by Jennifer Whitehead,
LONDON - Yves Saint Laurent is to risk infuriating the British public by placing the controversial...raised on Brand Republic, join the debate in the Forum here . ...
IPR CONFERENCE ROUND-UP: BAT plans to hold CSR forums
16 Nov 2001 | by HOLLY WILLIAMS
Tobacco giant British American Tobacco (BAT) is launching a corporate social responsibility ... -to-face forums across the globe in a bid to establish dialogue with the firm's critics. He said BAT was set to stage 13 or 14 forums this year, continuing with the programme into 2002. But he ...
141 creates global creative role for British American Tobacco account
05 Aug 2005 | by by Joe Lepper
to the newly created post of global creative director for its British American Tobacco account....will work across British American Tobacco brands including Dunhill, Lucky Strike and Pall Mall ... in the Forum. ...
British Gas signs up for P&MM's reward card scheme
01 Sep 2006 | by by Joe Lepper
LONDON - British Gas has been named as the first client for incentive firm P&MM's pre-paid Visa...checking facilities. Nicola Mayling, incentive and rewards manager at British Gas, said: "We ... ." If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum . ...
New British tennis hope Murray eyes stardom at Wimbledon
23 Jun 2005 | by by Daniel Farey-Jones
LONDON - Today could witness the arrival of a new British sports star and brand endorser as 18-year...the debate in the Forum . ...
British American Tobacco fights back over CSR report
12 Jul 2002 | by HOLLY WILLIAMS
British American Tobacco has vowed to plough on with its corporate social responsibility programme...The tobacco giant last week published its CSR report - the first of its kind for the tobacco industry - after a series of face-to-face forums designed to establish dialogue with its critics. More than 130 stakeholder groups refused to take part in BAT's initiative ...
Opinion: The Marketing Society Forum - Can Unilever justify running both its Dove and Lynx
12 Dec 2007
travel well. The complaints did not originate here - the British public knows the Lynx ad is tongue ...
Opinion: The Marketing Society Forum - Could digital technology breathe new life into loyalty
14 Jul 2010 | by Staff
into virtual Clubcards and British Airways' Executive Club membership is managed online. For 'new life ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
