22 May 2012
| by Mark Banham
Regional newspaper publisher Archant has put its advertising sales contract up for grabs, leaving...Islington Gazette Series, and the Ipswich Star Advertiser.
In March, the Norfolk-based publisher ...
22 May 2012
| by John Reynolds
and increasingly on tablets, the advertising revenues are still dwarfed by that of ad revenues from printed ...
'Donnell, who believes the buying of advertising print is too focused on price.
He said: "We need to start ...
advertising has been eroded considerably. Press has never been better value.
However, continuous ...
08 May 2012
| by Daniel Farey-Jones
awards for the next two years....The car brand replaces Saxo Bank, which sponsored the first two years of the awards.
Paul ...
to associate itself with the best individuals and companies in the City".
The annual award ceremony, which ...
, will take place on 17 October.
Lexus is also sponsoring the Personality of the Year award and a new ...
08 May 2012
| by Jack Baird
has a bright future ahead.
The latest forecasts available from the Advertising Association ...
paper but not a national one, according to BMRB/TGI.
Advertisers can take heart from the fact ...
Society survey also found that 66% of people trust advertising in their local paper.
And local ...
03 May 2012
| by John Reynolds
More than £1.6m of premium advertising running in the London Evening Standard during the Olympics...,538,350, which included a number of commercial packages for advertisers during the Olympics.
On offer were advertising slots including cover wraps, front and back page strips and page two and page three ad slots ...
on offer to advertisers was the cover wrap on the opening day of the Olympics on July 27, which had a ...
25 Apr 2012
| by John Reynolds
was also hit by an advertising revenue fall of 10.6% compared to the previous year.
Johnston Press said it was trying to offset this fall in advertising revenues by cutting costs across the business.
Follow John ...
19 Apr 2012
| by Katherine Levy
The regional news groups Northcliffe Media and Trinity Mirror Regionals are to offer advertisers a
29 Mar 2012
| by John Reynolds
Senior executives from CityAM are visiting media agencies to gauge potential advertiser response to the extra copies, which will also include a small increase in its advertising rates.
The expanded ...
business concentration areas. Its advertisers tend to be high-end advertisers.
This week the paper ...
26 Mar 2012
| by Arif Durrani
on their mobile phones.
The campaign will be supported with in-app advertising across the Ad Mobile Network ...
, said: "Metro is focussed on delivering the best integrated opportunities for advertisers to engage ...
in a great position to maximise advertiser exposure across all these channels."
Follow Arif ...
23 Mar 2012
| by John Reynolds
and digital media advertising around the London Olympics....The appointment of MediaEquals forms part of the paper's planned Olympic bonanza, which included auctioning off premium advertising slots and planning to up its print run by 150,000 to 850,000 copies ...
.
MediaEquals will sell a range of advertising propositions, including cover wraps, supplements and online ...