Out and About 26 April
26 Apr 2012 | by Mark Banham
Planning Awards and drops in on the IPA TouchPoints 4 presentation.
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Out and About 24 May
24 May 2012 | by Mark Banham
This week, Out and About goes on a Raid with DCM, visits the Freesat awards, and bumps
Media Bitch's Diary 26 April
26 Apr 2012 | by Media Bitch
's Day into account, Dan decided to go very traditionally British and send in tea and cake to celebrate ...
Out and About 30 March
30 Mar 2012 | by Mark Banham
This week Out and About pops in on the Channel 5 programming event, goes Best of British with DCM
Trend report: Corporate barter
14 Mar 2012 | by Mark Banham
and we barter in all sorts of spaces, in digital, television, out-of-home and in print media, so he ... give the advertiser 300,000 of trade credits in return for the stock that yielded 300,000, and the advertiser would then use those trade credits to advertise through media. But where is the 200,000 cash ...
My Media Week: Mungo Knott
07 Mar 2012 | by Hayley Pinkerfield
excellent new research, launching shortly, which throws light on the impact of outdoor advertising ... 've seen 65 poster ads, but consumed no TV or commercial radio, read no papers and scanned no web pages ... of outdoor advertising, to support the sales team. Lunch is with Chris Marjoram, managing director of IPM ...
DCM hires Joe Evea as business development director
20 Feb 2012 | by Nick Batten
is looking to offer advertisers more dynamic opportunities across multiple platforms. Evea, who joins DCM ... move into an exciting new era for cinema advertising. He brings with him a wealth of experience and a ...
My Media World: Simon Rees
15 Feb 2012 | by Staff
I have worked in the media since There was only one commercial TV channel. I was attracted to this particular role because Cinema is going through its most exiting period of change since the advent of talkies. Not many people know that... I used to play international hockey for Wales. My worst ...
Sport magazine to hand out 'light sabres' for Star Wars promotion
09 Feb 2012 | by Maisie McCabe
Bullok and commercial director Kurt Edwards. Kevin O'Byrne, advertising manager, Sport magazine, UTV ...
The Year Ahead for ... Cinema
12 Jan 2012 | by Simon Willis
Simon Willis sees a static year for cinema advertising as the sector adjusts to life after Harry..., the quality of the films and the connection they have with their audiences continue to attract advertisers ... to the share of cinema advertising space, Digital Cinema Media and Pearl Dean have the market firmly ... great 3D advertisements (the Audi Le Mans campaign, for example), the majority of advertisers have been ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
