16 May 2012
| by Mike Fletcher
on Trueview and Performance Video.
I'm a guest of Julia Smith at Jemm Media at the British Media Awards ...
24 Apr 2012
| by Daniel Farey-Jones
Not content with an empire that spans advertising, digital, research, PR and media, Sorrell ...
of True Worldwide, a start-up set up to unite digital, advertising and technology that the group backed ...
of chief marketing officers and chief technology officers, as it "hides the spaghetti behind the TV set ...
18 Apr 2012
| by Matthew Chapman
to its decision to review its 110m advertising account , held by The Red Brick Road.
"There ...
as press advertising".
He said multi-channel retail was being grown by rolling out of more dot ...
30 Mar 2012
| by Matthew Chapman
measures approved by Shapps include a further round of "Portas Pilots" to trial some of the TV star ...
09 Mar 2012
| by Matthew Chapman
clearly demonstrates our passion for British Food, combined with a clear understanding of what our ...
director at Result Customer Communications, said: "Advertisers have been incredibly keen to get on board ...
09 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
and is bringing back its advertising character Barry Scott to bolster its marketing offensive.
07 Feb 2012
| by Sarah Shearman
by the Office of Fair Trading , after the regulator received complaints from the Advertising Standards Authority ...
01 Feb 2012
| by Sarah Shearman
and advertising experts what is in store for Mark Zuckerberg's social network as it makes the seismic shift from a...multimillion pound advertising business, agencies and marketers, whether reluctantly or not, have been forced ...
,000.
Facebook has made a charm offensive on the UK advertising industry this past year, even flying a group ...
with their customers.
Facebook s attitude to advertising has changed dramatically since we started advertising ...
26 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
turning point where we're now taking our advertising and communication on a path that is more about ...
things we're working on in communications terms. It's less about just advertising and more about ...
advertising had to be more directly related to enticing customers to book; that's why the ads that you see ...
19 Jan 2012
and what will it deliver for us credit-crunched agencies and advertisers?
HTML5 is, not surprisingly ...
that the brands, advertisers and agencies that recognise fastest how to use HTML5 effectively will give themselves ...