24 May 2012
| by Matthew Chapman
Tesco is giving its ready meals a multimillion-pound relaunch supported by a national advertising
23 May 2012
| by Kim Benjamin
The Marketing Design Awards 2012, which launch today, have been refreshed, with new categories...The Awards, celebrated annually, aim to showcase design to marketers as an integral part of a ...
in the industry.
The Awards will celebrate work that that has placed design at the heart of great marketing and which can also prove commercial benefits.
Success in the Marketing Design Awards will give entrants ...
22 May 2012
| by Matthew Chapman
is banking on a good summer and believes its 2012 summer advertising is "perfectly capturing the nation ...
, which it began advertising as stand alone brands for the first time last year.
The retailer has ...
22 May 2012
| by Noelle McElhatton
, traditional media like outdoor, TV and direct are still in favour for reaching certain demographics ...
21 May 2012
| by Noelle McElhatton
Marketing: In the light of General Motors reassessing its advertising on Facebook, is the social ...
are very supportive of Facebook. Our TiVo (Virgin Media s connected TV service) platform allows us to link ...
there. And WPP chief Sir Martin Sorrell believes Facebook is not the right environment for advertising ...
18 May 2012
| by Jo Boyd
, in the US Keds has had a revival and is now expanding from shoes into clothing, and TV shows such as Charlie ...
14 May 2012
| by Matthew Chapman
S started a television campaign on Saturday featuring the strapline M S quality now at prices you ll love ...
the Marketing Society s Grand Prix award. This is because it introduced its Essential range during ...
09 May 2012
| by Alex Brownsell
Toyoda outlined the global vision a year ago, when the brand vowed to develop the "safest and most responsible" vehicles on the market.
A UK spokeswoman confirmed that the strapline, unveiled by Toyota Motor Corporation president Akio Toyoda last year, will be adopted in all local advertising over ...
04 May 2012
| by Matthew Chapman
advertising with the potential for TV advertising to raise awareness of some services such as eye health ...
01 May 2012
| by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone
Radio Advertising Bureau RadioCentre
Scotty Brands
Finance director s award
British Gas Nectar Award British Gas
Dr Pepper the Pepperhood (Coca-Cola) Zone
Hotels ...
Awards for Excellence.
The FMCG giant has been cited in five different categories, including social ...