AA argues against alcohol ad ban
24 May 2012 | by Our Parliamentary correspondent
The advertising industry has urged MPs to reject growing demands for a ban on alcohol ads. In a
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Splendid retains £1m Smirnoff account
24 May 2012 | by Hannah Crown
awarded a global brief. Drinks manufacturer Diageo, which owns the Smirnoff brand, said the move stems ...
Guinness seeks agency for direct and digital business
24 May 2012 | by Sara Kimberley
advertising agency, has also created online activity as part of its broader campaigns. Last year, TMW ...
Wells & Young's marketing director Chris Lewis leaves for consultancy life
24 May 2012 | by Gemma Charles
Lewis, who joined the brewer five years ago from Carlsberg where he was marketing controller, leaves Wells Young's on Thursday 31st May. During his time at the brewer, Lewis oversaw new advertising for Bombardier beer, featuring actor Rik Mayall and created by Karmarama. He also rolled out new ...
VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
Laithwaites, the wine merchant, has awarded its ad account to VCCP after a review.
Ketel One in search for creative agency
17 May 2012 | by Jeremy Lee
The Dutch brand Ketel One Vodka is looking for an agency to handle UK advertising....Recent advertising has been handled by Grey New York, which picked up the global account in 2009 after a contest against M C Saatchi, Wieden Kennedy and Kirshenbaum Bond Senecal Partners. At the time, global media spend was estimated to be $25 million. However, the brand, which is a joint ...
Kopparberg 'un-established since 1882' by RKCR/Y&R
15 May 2012
Set and shot in Stockholm, it aims to capture the spirit of being " n-established". The ad was directed by Owen Harris, who recently shot the award-winning TV series Misfits . ...
Carlsberg 'fan academy' by Fold7
14 May 2012
Des Lynam, Stuart Pearce and Sir Bobby Charlton star in a new TV campaign for Carlsberg.
Kopparberg unveils 'un-established' marketing drive
14 May 2012 | by Gemma Charles
secret gig in a forest. Director Owen Harris, who most recently directed BAFTA award winning TV series ... Drawing on its Swedish heritage, the drive is themed around the strapline " n-established since 1882" and will be spearheaded by a TV campaign, created by RKCR/Y R, breaking tomorrow (15 May). Set ...
Carlsberg launches star-studded football-focused ad
11 May 2012 | by Sara Kimberley
Carlsberg is launching a star-studded patriotic TV ad campaign this weekend, featuring Sir Bobby...A TV ad, Fan Academy , created by Fold7, will launch on Saturday morning (12 May) during 'Soccer Am' on Sky Sports. The light-hearted campaign shows England fans physically and mentally being put through their paces at the 'Fan Academy', by a stream of famous faces such as Stuart Pearce, Brian Blessed ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
