25 May 2012
| by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May).
It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
25 May 2012
| by Luke Blair
campaign in which various British things such as historic buildings, famous figures, iconic designs ...
the Great Britishness of it that works, but the fact that it has been so well integrated across platforms ...
24 May 2012
| by Simon S Kershaw
of Government-imposed budget cuts.
But what has all this got to do with advertising? As it turns out, quite ...
the contemporary arts of advertising in their struggle to protect our past.
Simon S Kershaw is a creative ...
24 May 2012
| by Our Parliamentary correspondent
The advertising industry has urged MPs to reject growing demands for a ban on alcohol ads. In a
24 May 2012
| by Matt Cartmell
The British multinational bank has launched a search for an EU-level public affairs agency, as banks come under increasing pressure from proposed legislation such as the potential financial transaction tax.
Barclays is consolidating its European retail and investment banking public affairs into a ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
McCann London has created a TV spot designed to raise awareness of The Big Jubilee Lunch, the Eden...was appointed by the Eden Project to handle media planning and buying.
It has booked the ad onto digital TV ...
23 May 2012
| by Danny Rogers
was an adviser to the British and Irish Lions rugby tour of New Zealand.
Worked for Tony Blair between ...
22 May 2012
| by Maisie McCabe
to inform the future strategy".
Last year, Government advertising from its various departments commanded ...
, as the Government now looks to harness advertising to stimulate economic growth in the UK.
Martin Sorrell's WPP ...
at time of writing.
The Government's own figures show it spent 77m on advertising in the year ...
22 May 2012
| by John Owens
Yesterday afternoon, hundreds of agency figures were briefed at London s QEII conference centre about how they would be able to make the most of radical changes in the way public sector work will be awarded.
The meeting, named 'Agile government communications: ambitions for the future' and hosted ...