23 May 2012
| by Loulla-Mae Eleftheriou-Smith
McCann London has created a TV spot designed to raise awareness of The Big Jubilee Lunch, the Eden...was appointed by the Eden Project to handle media planning and buying.
It has booked the ad onto digital TV ...
03 May 2012
| by Ian Darby
London Business School has appointed The Communications Agency to handle its advertising...and buying.
In 2009, the agency Serious Ideas won an IPA Effectiveness Award for its social media campaign ...
28 Mar 2012
| by Gemma Charles
that 85% of people feel advertising puts pressure on young people to own the latest products.
More than ...
similar number (70%) feel that steps need to be taken to reduce the amount of advertising aimed at young ...
, the panel recommends:
The Advertising Standards Authority (ASA) make the impact of advertising ...
05 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
The campaign, created by RKCR/Y R, targets teenagers in a hard-hitting TV ad, which highlights ...
?"
The campaign will run on TV and in cinemas until 29 April, and directs teenagers to a supporting site, http ...
.
The Home Office launched a series of TV ads tackling violence and abuse in teenage relationships in 2010 ...
08 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
construction, while film production company Four Walls TV worked on the short film.
Nick Duffield, a ...
08 Dec 2011
| by Matt Williams
London Business School is looking for an agency to add to its advertising roster.....
Earlier this year, the school awarded its media planning and buying business to Mindshare after a pitch ...
27 Oct 2011
| by Sara Kimberley
, spends 2 million on above-the-line advertising in the UK. It also spends a significant amount on direct ...
25 Oct 2011
is supported by outdoor advertising, social media, digital display and a mobile site providing tips and advice ...
25 Aug 2011
| by Helen Edwards
at Passionbrand, where she works with some of the world's biggest advertisers
30 SECONDS ON ... THE TOP 10 ...
18 Aug 2011
| by Sarah Johnson
- International Programmes
Student Testimonial: Tristan Hyde, Advertising and Marketing at Coventry ...