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Absolute Radio to broadcast commentary of Euro 2012 football championships

, mobile and digital TV. The commentary complements Absolute Radio s previously-announced Currys and PC ...

BBC retains Premier League highlights package

The broadcaster has been awarded the rights for three seasons after it bid 179.7m, the Premier League said today (25 May). The highlights package includes the Saturday evening 'Match of the Day' ('MOTD') programme, the Sunday morning repeat and 'MotD2' on Sunday evenings. It is unclear which ...

Absolute Radio nets Currys and PC World football deal

buy a TV, laptop or MacBook for 549 or more, before Wednesday 6 June, with 10 cashback for every ... the best quality, latest technology TVs and laptops, on which to follow this summer's big sporting events ...

NBA gets serious about cracking UK

EMEA, at the NBA, about winning over British fans. How is the NBA perceived in the UK? We are a ... , such as our merchandise and our TV broadband offering, NBA.tv. The NBA has a powerful brand identity and logo ...

British Olympic legends to boost Sega London 2012 game

Seventy Seven PR will call on British Olympic legends to promote Sega's official London 2012 video

Brand builder: Under Armour

launched its first major European marketing push last month, which included a TV and digital marketing ...

Nike 'my time is now' by Wieden & Kennedy London

The TV campaign, created by Wieden Kennedy, is set during a France versus Holland football match that is interrupted by waves of young players invading the pitch to show they have the skills and hunger to take on the best in the world, including Wesley Sneijder. ...

EDF adds brand character to Olympics reward-scheme push

EDF Energy is running a TV campaign starring its orange blob brand character in an athletics...The 30-second television spot features the brand character dreaming of athletics, before being ... was launched in April with a 60-second television ad pushing the brand's low-carbon claims and introduced ... Better Energy' advertising and in particular, to our new brand character. "Bringing together 'Thank ...

Nike kick-starts global football campaign starring Ribery and Neymar

The television campaign, created by Wieden Kennedy, is set during a France versus Holland football game that is interrupted by waves of young players who invade the pitch to show they have ... premiered the ad on television during the Champions League final on Saturday (19 May). It made its debut ...

Coca-Cola unleashes the 'super fan' for Euro 2012 activity

A television spot by Santo shows a fan sprouting red-and-white feathers as he is transformed into a "super fan bird mascot" through the magic of Coca-Cola after a goal is scored. It will be shown for the first time on TV on ITV1 today (16 May). The ad also offers viewers a chance to win tickets to Euro ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.