25 May 2012
| by Daniel Farey-Jones
at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....Advertising
David Howard , the co-founder of Johnny Fearless , has left the agency to join Fold7 as its head of planning. ( Campaign )
WPP has appointed Deborah Kerr to oversee Team ...
marketing team. ( Marketing )
British Airways has promoted Hamish McVey from brand and design manager ...
24 May 2012
| by Loulla-Mae Eleftheriou-Smith
The campaign by Space highlights new daily direct flights from Manchester and Birmingham to Berlin from 3 June. The activity runs under the strapline "Wilkommen to Berlin".
It comprises of targeted radio advertising within the Manchester and Birmingham areas, experiential activity at the Bullring ...
22 May 2012
| by Loulla-Mae Eleftheriou-Smith
British Airways has promoted Hamish McVey from brand and design manager to head of brands...across the airline's global markets. He will lead the strategy and delivery for the overall British ...
and design manager at British Airways. He joined the airline in 2008 as the Club World brand manager ...
with customers, giving them a consistent brand experience wherever they may be travelling to or from with British ...
18 May 2012
| by Loulla-Mae Eleftheriou-Smith
guests a sense of connection wherever they travel those are our key advertising messages.
We invest ...
17 May 2012
| by Maisie McCabe
British Airways' 'To Fly. To Serve.' ad campaign was designed to help the airline "reach out to a...four million people over TV, outdoor, print and digital, and 70,000 to 80,000 people saw the ad on Facebook in the day before it was first shown on TV, Van der Post said.
He said that premi ring the ad ...
to reach out to a different clientele."
British Airways is one of the official sponsors of the London ...
17 May 2012
| by Sara Kimberley
Four Seasons Hotels and Resorts has picked TBWA\Worldwide to handle its global advertising and CRM...advertising, working across its global brand, local marketing, CRM and creative design.
The network ...
17 May 2012
| by Anne Cassidy
advertising arrangements....the country s attractions from a tourist s point of view.
The TV element featured YouTube videos taken ...
Commission, which spends 3 million on UK advertising, was formed from a public-private partnership ...
16 May 2012
| by John Reynolds
A TV ad for Center Parcs has been banned by the advertising watchdog for promoting a family deal...The TV ad, created by Beattie McGuinness Bungay, aired on 23 January. It showed families taking ...
. Conditions apply. Book by 31 January 2012."
But the Advertising Standard Authority(ASA) received a ...
on holiday at the advertised price point, adding that the visual message of the ad was intended only as a ...
15 May 2012
| by Loulla-Mae Eleftheriou-Smith
fire at an ABTA conference for funding a campaign discouraging British consumers from holidaying abroad.
In the TV ad, which rolled out in March, actor Stephen Fry asks Why on earth would anyone want to go ...
15 May 2012
| by Sara Luker
to build the world's leading Extreme Sports TV distribution company and through brand expansion has become ...