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CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

of Government-imposed budget cuts. But what has all this got to do with advertising? As it turns out, quite ... the contemporary arts of advertising in their struggle to protect our past. Simon S Kershaw is a creative ...

Evidon and DoubleVerify integrate privacy and ad verification

The partnership means clients can take advantage of DoubleVerify's measurement technology and Evidon s InForm platform for privacy notices in ads as a fully integrated single-tag solution. DoubleVerify is to transfer all existing online behavioural advertising compliance relationships to Evidon ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.