Barclaycard is rolling out its first TV ad campaign in over a year to promote its PayTag technology...The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising roots with a TV spot directed by Becky Martin, the producer of Channel 4 comedy series 'Peep Show ... such as 'Waterslide' and 'Rollercoaster' . The TV ad will be supported with print, outdoor, in-store and digital ...
at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....Advertising David Howard , the co-founder of Johnny Fearless , has left the agency to join Fold7 as its head of planning. ( Campaign ) WPP has appointed Deborah Kerr to oversee Team ... marketing team. ( Marketing ) British Airways has promoted Hamish McVey from brand and design manager ...
. It is understood that the review is tied to an increase in advertising spend ahead of an update of Experian's consumer products. CreditExpert's most recent TV campaign, through The Red Brick Road, broke in February ...
advertising account....Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ... . Zurich s most recent major TV campaign in the UK featured two animated figures wearing the brand logo ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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