Search results for British Television Advertising Awards

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From 1930s 'Brand Man' to today: the evolution of the brand manager

brand manager, I was master of a few marketing disciplines: basically TV and press advertising,' agrees ... was brand manager for Smirnoff nine years ago, I produced one TV ad a year and perhaps two press ads. We ... treatment to other territories.Where brand development is light: - Study the advertising and promotion ...

Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum

Twitter UK chief Tony Wang has said that British companies are setting the bar for digital...advanced fashion brand in the world and it's utterly, utterly British.' Awards juries may or may not agree, but British brands put digital to work where it counts - growing profitable businesses ... YES - MARTIN BROOKS, CHIEF EXECUTIVE, WORK CLUB British brands are world-class digital ...

New look for Marketing Design Awards

The Marketing Design Awards 2012, which launch today, have been refreshed, with new categories...The Awards, celebrated annually, aim to showcase design to marketers as an integral part of a ... in the industry. The Awards will celebrate work that that has placed design at the heart of great marketing and which can also prove commercial benefits. Success in the Marketing Design Awards will give entrants ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.