to remove filtersNEWS: MacLaurin to champion high strength of Low ‘C’
27 Sep 1996 | by LEXIE GODDARD
s advertising campaign which breaks on October 12 and stars comedian Steve Coogan. MacLaurin, which won ...
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- PR Week UK (13)
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- Financial Services (3)
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MEDIA: Is the ITC’s cautious path ignoring the bigger picture?,
27 Sep 1996 | by MAGGIE BROWN
check on the gradual 1990s slide into commercialism by British television before the digital revolution...rain check on the gradual 1990s slide into commercialism by British television before the digital ... Television Commission, which published its typically pragmatic proposals to liberalise programme sponsorship and the London Palladium, where ITV attempted to dazzle advertisers with its pounds 800 million ...
CAMPAIGNS: SPORT; The Derby gets a dose of salts
20 Sep 1996 | by WENDY SMITH
on behalf of Derby venue Epsom racecourse, recapture public interest, increase crowds and television ... that the summer saw the British public whipped into a footballing frenzy, the Derby was already at a ...
NEWS: Red Bull charges Jackie Cooper with brand boost
13 Sep 1996 | by LEXIE GODDARD
to PR to support Red Bull s controversial poster advertising drive, which uses the strapline Caution ... ) are being investigated by the Advertising Standards Authority after the policing body received ...
CAMPAIGNS: CONSUMER LAUNCH; Putting paid to free banking?
13 Sep 1996 | by TOM DAWN
to more television coverage than was expected. Following this success, the account ...
FOCUS: ELECTRONIC PUBLISHING; Clearing a path through the paper
06 Sep 1996 | by TOM DAWN
Advertising in a Multimedia Age. (ISBN 185802 159 6). This also devotes space to radio and television ... of advertising spending to new media and television, and away from conventional print media. ... internal e-news publications category in this year s Communicators in Business awards, TOMNET News is a ...
MEDIA: BRIEFS
10 May 1996
responsibility for the national and regional newspapers divisions and UK advertising periodicals. He replaces ... /director David Leigh is joining as contributing editor. TV Corporation targets Dunn Richard Dunn, executive director of News International Television, has been appointed non-executive director ...
NEWS: PR EUROPE
03 May 1996
-house Nissan Ireland s advertising and promotions manager Mary Patricia Gallagher is quitting the firm to set up her own consultancy. Gallagher, who has led Nissan s PR, advertising, sponsorship and events ... , will work on Nissan s Network 2000 campaign and handle PR, advertising and direct mail projects for other ...
MEDIA: BRIEFS
25 Apr 1996
796,000 items. BBC wins Commonwealth The BBC has secured TV and radio rights to the 1998 ... of the prospects of 50,000 British companies. Landmark goes French Landmark Travel Channel, owner ...
FOCUS: PROMOTIONS AND INCENTIVES; Gift horses to suit corporate courses
19 Apr 1996 | by STUART DERRICK AND SIMON CLARKE
Watches has launched an advertising watch which uses images on a scroll to show a television advertising ... and the Big Apple and picked up last year s PR Week award for Best Promotional Activity. Managing ... that it doesn t rub off on to clothes. Funnily enough it arrived while I was laughing at how cheesy the TV ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
