and advertising network in a deal believed to be worth over pounds 32 million, followed by the purchase of a 20 ... , Corporate Television News, the joint venture between ITN and Burson-Marsteller, also announces ... . February A survey of PR agencies, media buyers, advertising agencies and design houses conducted ...
of digital broadcasting, because it currently dominates pay-TV. But the switch to digital opens up so many ... , even if they wished to. To see it as an issue predominantly affecting how TV is distributed ... ISDN lines for high-speed communications being advertised to the mass market by BT in the middle ...
relationships through better inter- personal communication. As well as new advertising, BT intends to make the programme multi- media with sponsorship of appropriate TV programmes, a new Web site ...
boxes and poor service. But in November this year BT took home the Grand Prix at the IPA Advertising Effectiveness Awards for its Good to Talk campaign. And last week emerged as the UK s strongest brand ... environmental report has been audited externally. We ve found this empowering as people award it more ...
, the annual award honours advertising and media buying firms as well as PR agencies. Sweden s seventh ... Profile wins BABT account The British Approvals Board for Telecommunications (BABT) has hired High ...
, sponsorship, advertising and events management. Before taking up the public affairs mantle, Baker spent ...
and deal-maker was widely portrayed. Among the losers were the UK Cable industry and British Telecom ...
integrated PR, public affairs and advertising campaign as its prepares to launch its wireless telephone...Globalstar, the satellite communications company, has hired the Grey group to run a worldwide integrated PR, public affairs and advertising campaign as its prepares to launch its wireless telephone ... campaign involving the GCI PR network, its public affairs wing APCO and Grey Advertising. All three ...
The BT Global Challenge knows how to attract British media coverage but it must do more...The BT Global Challenge knows how to attract British media coverage but it must do more ... , the main problem is delivering what can be perceived as a British event in a global context. From ... and award-winning reports generated a substantial awareness of the event. Then there are the boat ...
advertising drive. The raunchy cinema advertisement, which uses the strapline VopdaZap, Are you ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters