Click 
to remove filters
the launch of the supermarket s in-store TV trial; a noble objective, no doubt, but one not without ... and for them to interact with us. A conversation? By TV? When the store is full of real people? I can understand TV interaction when those transmitting messages and those receiving them are miles apart ...
Best foot forward The Advertising Association has announced that James Best, chairman ... carefully before buying a dog . GGT promotion GGT Advertising has promoted Jay Pond ... property Silk Cut is to sponsor the British entry in the Whitbread Round the World Race. The multi ...
In a first for British television, BT is to wholly fund a programme which will be screened...In a first for British television, BT is to wholly fund a programme which will be screened ... director, said: There s only so much you can do with advertising. TV programming is probably the most ... of pounds. ITC regulations stipulate that within advertiser-supplied programming there can ...
with it in the IPA- Effectiveness Awards New Campaigns category, and moved it on in the burst now reflected ...
. The pitch for the work, which will be mainly below-the-line with about pounds 5m for TV ads, is expected ...
the globe and may return to television advertising for the first time in more than a decade....the globe and may return to television advertising for the first time in more than a decade ... of the few large firms currently advertising its brand on television. The market for professional ... s agency roster is expected. In the UK, Luck said it was possible that Coopers would return to TV ...
Anglian Windows is to make its television ad debut in the new year, after ending a six...Anglian Windows is to make its television ad debut in the new year, after ending a six-month review this week with the appointment of TBWA. The agency beat M s biggest double-glazing firm. ...
for the hearts and minds of the TV public begins....general of the Incorporated Society of British Advertisers, says: I think that it s an excellent role ... battle for the hearts and minds of the TV public begins. According to David Liddiment, Granada ... , but will wait to see whether Granada is simply paying lip service to its advertisers, or whether Sands ...
. Last week Molson, which is marketed by Scottish Courage in the UK, fell foul of the Advertising ... . Cantona did aim a karate kick at a rival fan and the advertisers argued the ad was meant to be light ... Fowler. It is the public s take-out that counts more than the intention of the advertisers ...
that the only advertiser to beat it for recall this year was BT, with a budget of nearly pounds 90m (Adwatch ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
