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The Independent Television Commission will meet on 17 October to set a final date for the launch...the second round of talks has been concluded. The inaugural British Television Advertising Craft ... The Independent Television Commission will meet on 17 October to set a final date for the launch ... phase of advertising. He declined to say whether the incumbent, Saatchi and Saatchi ...
Bartle Bogle Hegarty this week unveils its debut work for British Airways Air Miles loyalty...Bartle Bogle Hegarty this week unveils its debut work for British Airways Air Miles loyalty scheme, marking the first TV burst for the initiative since its launch eight years ago. The TV work is being supported by press and poster advertising as part of a pounds 1 million campaign ...
s digital television revolution, Alasdair Reid reports...of Initiative Media in Hamburg, says. In advertising-supported television there is only room for two players ... Europe s digital television revolution, Alasdair Reid reports It was perhaps appropriate ... -quality pictures digital TV offers. The 19-channel DF1 digital package was launched simultaneously via ...
check on the gradual 1990s slide into commercialism by British television before the digital revolution...rain check on the gradual 1990s slide into commercialism by British television before the digital ... Television Commission, which published its typically pragmatic proposals to liberalise programme sponsorship and the London Palladium, where ITV attempted to dazzle advertisers with its pounds 800 million ...
The long-awaited launch of Granada Sky Broadcasting s cable and satellite TV channels next week...The long-awaited launch of Granada Sky Broadcasting s cable and satellite TV channels next week has met with a downbeat response from the advertising community. GSB s seven satellite TV ... and disappointing and for offering nothing new. Jim McDonald, TV buying controller at New PHD, has ...
-general of the Incorporated Society of British Advertisers, who chaired the review panel that drew up the rules ... to stop demonising Tony Blair, the Advertising Standards Authority hasn t enjoyed the best of summers ... s autonomy by ruling that advertising approved by one EU country can t be banned by another (Campaign, last ...
, is to make his first ad appearance in a British television commercial...., is to make his first ad appearance in a British television commercial. Abbott Mead Vickers BBDO pulled off the coup on behalf of the Economist, for which the statesman agreed to star in a new TV spot ... , when Abbott converted the ad into a TV script. Peter Levelle directed the film through Beechurst ...
that there are already systems of advertising control in the fields of TV and radio that have a statutory basis ... happen, and will mark the end of advertising as we know it. Such a view may well suit those with a ... Descriptions Act and these will often take no longer than the average Advertising Standards Authority ...
in a desperate bid to keep major advertisers loyal to the network....in a desperate bid to keep major advertisers loyal to the network. The drive is being led ... were offered by Thames Television in 1993. GMTV has continued to offer volume discount on ratecard ... is that larger advertisers need incentives to stay loyal to the channel. It s being driven by the fact that we ...
Chris McLaughlin departs from the television industry in a puff of smoke...Chris McLaughlin departs from the television industry in a puff of smoke Talking to ex ... communications jobs at the BBC, Carlton and British Satellite Broadcasting, is an exuberant visionary, a ... calibre rightly demands. Others say that, as he cares passionately about British broadcasting, he ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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