Search results for British Television Advertising Awards

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Platform: Winning the race for the pursuit of excellence - The sooner the industry as a whole recognises the need for open appraisal, the sooner it will reach maturity, says Jill Coomber

manifest change within the public relations industry. While being overshadowed by advertising, PR ... of interest in the media as, for example, advertising, yet the prominence of so-called spin doctoring ...

BORDER LINES: HONG KONG - DWRC has first client win

director Ross Clarke. The agencies will promote the outdoor and satellite channel advertising space owned...director Ross Clarke. The agencies will promote the outdoor and satellite channel advertising space owned ...

Saudia puts global PR account up for grabs

account, thought to be worth around pounds 750,000. Saudia is also looking for advertising ... affiliate Ailamia Intermarkets are believed to be among those pitching. Intermarkets Advertising, the Jeddah-based sister company to Ailamia Intermarkets, has worked on Saudia s PR, advertising, sales ...

Campaigns: Bell’s rings in the new image - Product Launch

Since a voluntary TV advertising abstention by all spirits manufacturers ended in 1995 there has...Since a voluntary TV advertising abstention by all spirits manufacturers ended in 1995 there has been a busy advertising market but declining overall whisky sales. The pounds 4 million ... , highlighting the brand s eight-year maturation. Objective To make the advertising campaign stand ...

Are advertisers paying too high a price for star turns?

Compton used to advertise Brylcreem. And Shredded Wheat has a long tradition of attracting top sports ... s on how to market to kids with improved packet toys and gadgets). But, as one advertising ... . Yet advertisers keen to cash in on celebrity endorsement could learn buckets from the BBC s hugely ...

What The Papers Say: McVitie’s falls into the same old age trap

Asher as the face of its biscuit advertising....It was easy to spot the derivation of newspaper coverage of the decision by McVitie s to axe Jane Asher as the face of its biscuit advertising. The original story appeared in Marketing ... had put an upper age limit of 25 on its girls. It also quoted an advertising insider as saying ...

WPP move helps Chime secure ad agency deal

Chime Communications was on the brink of completing its purchase of advertising agency HHCL...Chime Communications was on the brink of completing its purchase of advertising agency HHCL and Partners, as PR Week went to press this week. Marketing services group WPP played a crucial role ... to an international advertising network. WPP s involvement brings an additional bonus for Chime which will gain ...

Editorial: The attraction of opposites

of radical but politically correct advertising and 3D communications on the other. Strategically ...

and Saatchi revealed it is to drop the ’Advertising’ part of its name

. But I think it is the advertising agencies that feel boxed, in not the PR companies. We certainly don ...

IPR calls on ASA in battle to ’shame’ publications

agencies for editorial coverage and has called on the Advertising Standards Authority for its support....The Institute of Public Relations is escalating its campaign against publications which charge PR agencies for editorial coverage and has called on the Advertising Standards Authority for its support. The IPR has previously voiced concern over colour separation charges but sees editorial ...

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