19 Dec 1997
| by MICHELE MARTIN
Rachel is a British account director in her mid-30s who came back
to the UK last summer after ten...Rachel is a British account director in her mid-30s who came back
to the UK last summer after ...
abandoned her plan to work for an advertising agency and took a job with
a below-the-line company instead ...
and headhunters who do not
advertise their services effectively discriminates against outsiders who
do ...
19 Dec 1997
| by ALASDAIR REID
MTV Networks Europe is to launch an interactive digital music
television service, M2. Peter Good...MTV Networks Europe is to launch an interactive digital music
television service, M2. Peter Good ...
a local commercial radio station for the
first time, after the Radio Authority awarded a licence ...
, is understood to have been
offered the post of chief executive of British Digital Broadcasting. The
Granada ...
19 Dec 1997
| by MAIRI CLARK
with television advertising in May, when most people book
their summer holiday.
...
19 Dec 1997
| by RICHARD COOK
-the-line service embracing consultancy as well
as advertising. Dubbing itself the UK s only service brand agency ...
12 Dec 1997
| by MAIRI CLARK
. But anybody expecting innovative online
advertising will be disappointed by the computer giant s decision.... But anybody expecting innovative online
advertising will be disappointed by the computer giant s decision ...
is to go on the TV
campaign, which broke at the start of December. The ads, set in office
locations ...
.
The TV campaign reflects conversations I have overheard in offices.
People are aware of the Net ...
12 Dec 1997
| by ALASDAIR REID
The Internet Advertising Group, the body comprising more than 30
online publishers which launched...The Internet Advertising Group, the body comprising more than 30
online publishers which ...
guidelines for
Internet advertising. At a meeting last week, IAG members agreed a
series of standard ...
in Advertising has elected to include
Chris Ingram s CIA Medianetwork, IDK Media and the Negotiation Centre ...
12 Dec 1997
| by ROBERT GRAY
broadcasting. As well as terrestrial and
satellite listings, TV Plus on the web features TV features...Teletext has launched an Electronic Programme Guide on its web site
in preparation for digital broadcasting. As well as terrestrial and
satellite listings, TV Plus on the web features TV features and
interviews.
...
12 Dec 1997
| by JENNIFER WHITEHEAD
Woodward murder trial, Judge Hiller Zobel
announced that his decision on the fate of the British au pair...Anticipating overwhelming demand from the public for information on
the verdict in the Louise Woodward murder trial, Judge Hiller Zobel
announced that his decision on the fate of the British au pair would be
posted on the internet. This would make US legal history and created
huge interest ...
12 Dec 1997
| by ROBERT GRAY
Breakfast and regional television.
It seems to me that post-recession PR has brought a new era ...
of movie tickets. Regional billboard and radio advertising and
a series of local newspaper competitions ...
largest newspaper groups, Surrey Advertiser Group and Trinity
Newspapers.
PPA negotiated ...
12 Dec 1997
| by SIMON WALDMAN, the Guardian’s dep
about on press releases. You read about it in
magazines and see it on TV. It is wonderful, exciting ...
companies are even showing their television ads on
it, which is a neat idea, but rather like making people ...
.
CHANNELS
The hype Microsoft s TV-like stations. Interactive, multimedia content
only a click away ...