to remove filtersSaatchis’ Lycra push
19 Dec 1998 | by STEVE BELL
will include press, TV and outdoor in key markets. The global creative role is a new one. Y s advertising in the US and handled the last European campaign for the brand two years ago. Y ...
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STOP PRESS
19 Dec 1998 | by NEILL DENNY
Delaney Partnership and WCRS to pitch for its pounds 8m advertising campaign. Wickes has awarded ... , Singlepoint 4U, and the British Tourist Authority. ...
REVIEW: Marketing and advertising news in the week’s press
18 Dec 1998 | by CLAIRE BEALE
joined the company in 1987 and was senior advertising manager for the US men s jeans division for three ... Krispies and Frosties. A TV and press campaign through J. Walter Thompson breaks in early January ... first TV campaign in the new year, featuring its owner and star presenter, Chris Evans. The TV ...
STOP PRESS
17 Dec 1998 | by DANNY ROGERS
will be a key viewing battleground (Story, page 11). A pounds 1.5m advertising campaign ... of agencies to J Walter Thompson, McCann-Erickson and Leo Burnett for its pounds 13m advertising account ... to place orders and can be used with mobile phones and televisions. The software was developed ...
Budweiser ad tops youth survey
17 Dec 1998 | by DANNY ROGERS
, according to 33% of the poll. TV programme of the year was South Park, with a 14% vote, followed by Ally McBeal and Friends. Digital TV was voted the best new product of the year, taking 12 ...
Saatchis scoops dollars 30m Lycra task
11 Dec 1998 | by MICHELE MARTIN
selection of television, print, cinema and below-the-line work to choose from. Derek Bowden ... is also currently pitching for the dollars 50 million DuPont global corporate advertising account ...
Saatchi wins $30m global DuPont Lycra business
09 Dec 1998
- Saatchi 30m global DuPont Lycra business from Young 50 million DuPont global corporate advertising account against BBDO, Y&R, J Walter Thompson and Ogilvy & Mather. It handles the business in North America. As one of DuPont's roster agencies, it handles a number of other brands in the US, Europe ...
Saatchi wins $30m global DuPont Lycra business
09 Dec 1998
- Saatchi 30m global DuPont Lycra business from Young 50 million DuPont global corporate advertising account against BBDO, Y&R, J Walter Thompson and Ogilvy & Mather. It handles the business in North America. As one of DuPont's roster agencies, it handles a number of other brands in the US, Europe ...
INTERNATIONAL: WHAT’S HOT IN SWITZERLAND
04 Dec 1998 | by HANSPETER SCHWEIZER, the creative direc
examples of award-winning work by Swiss advertising professionals, it also contains a number of authentic...examples of award-winning work by Swiss advertising professionals, it also contains a number of authentic ... , pensioners and entrepreneurs for whom the advertising was devised during 1997. So I sat down to think about what kind of advertising might have affected Swiss consumers most in recent months. All the campaigns ...
Adidas loses UK marketing chief to foreign rival
03 Dec 1998 | by LUCY BARRETT
Hamed for TV campaigns - is leaving the company....Adidas top UK marketer Andy Towne - the man who signed David Beckham and boxer Prince Naseem Hamed for TV campaigns - is leaving the company. Towne leaves this Friday to join Norwegian ... . There is no obvious internal candidate for the job. Adidas spends around pounds 10m a year on advertising ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
