19 Dec 1998
| by JAMES KYDD, Marketing Director, Virgin
One hundred and six viewers have objected to the Independent
Television Commission about...One hundred and six viewers have objected to the Independent
Television Commission about the Government s hard-hitting ad that
encourages businesses to prepare for a new European currency ...
the ITC accepted that the ad was aggressive in its emphasis, it
concluded that the advertising ...
19 Dec 1998
| by CONOR DIGNAM
for the televising of major sports events in
the UK....for the televising of major sports events in
the UK.
The action is the Office of Fair Trading s case against the Premier
League over the deal which gives BSkyB exclusive TV rights to every live
Premier League ...
for televised coverage of Premier League
games (only 60 out of 380 are shown live).
- Restrictive ...
19 Dec 1998
| by DAVID MURPHY
15 years ago: Independent television companies meet to pull the
plug on plans to launch an ITV...15 years ago: Independent television companies meet to pull the
plug on plans to launch an ITV ...
plans to offer free carrier bags to customers with
manufacturers advertising. Formerly retailers had ...
; Brewery Courage and spirits
giant Seagram announce pre-Christmas advertising campaigns which ...
19 Dec 1998
| by LISA CAMPBELL
The government has picked advertising agency DMB Jobline Direct ....The government has picked advertising agency DMB Jobline Direct .
The agency will produce a pounds 3m campaign comprising five TV ads,
four radio ads and a leaflet. The campaign will run between January and
March next year.
The brief is to get social security claimants and other non ...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
The Independent Television Commission is deciding whether to impose
a statutory sanction...The Independent Television Commission is deciding whether to impose
a statutory sanction, in the form of a fine, on Carlton for the
documentary, The Connection, which was exposed as a fake by The
Guardian.
...
19 Dec 1998
| by ROBERT MCLUHAN
A new burst of advertising by Delaney Fletcher Bozell for Ambrosia
Creamed Rice has charmed...A new burst of advertising by Delaney Fletcher Bozell for Ambrosia
Creamed Rice has charmed viewers, but raised some political hackles in
the West Country with its irreverent view of the region ...
shift toward single portions.
Advertising to publicise the new product is slated for January ...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
for culture, media and sport, to express
concern about the way radio licences are awarded. It follows...The Commercial Radio Companies Association is writing to Chris
Smith, the secretary of state for culture, media and sport, to express
concern about the way radio licences are awarded. It follows allegations
by BBC 2 s Newsnight last week over the Radio Authority s award of the
east of England licence.
...
19 Dec 1998
| by NEILL DENNY
Delaney Partnership and WCRS to pitch for
its pounds 8m advertising campaign.
Wickes has awarded ...
, Singlepoint 4U, and the British
Tourist Authority.
...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
revenue showed the BBC ranked at number 14.
In the light of this, Hill has called for television ...
,
extended powers for the Office of Fair Trading and Independent
Television Commission to scrutinise ...
, it believes commercial
services funded by advertising, sponsorship or subscription lead to a
single ...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
.
Sponsors will not advertise their own products directly but will have
their branding placed on the scheme ...