20 Dec 1999
| by JOHN WEBSTER, Chairman Of The Jury
times, though I think British
advertising reached a creative peak in the 70s and 80s and that alone ...
, to whom salesmanship came naturally, became a large
influence. By the time TV advertising arrived ...
-Erickson.
The quirky advertising of Japan s Nissin Food Products Co wins awards
with a regularity akin ...
17 Dec 1999
| by LISA CAMPBELL
branding campaign
spanning TV, radio and press which aims to make the company a top-five
UK internet service provider within the next 12 months.
It will also handle advertising for Powernet s free ...
17 Dec 1999
| by JENNY WATTS
on their advertising account. BANC s appointment
follows Mother s decision to resign the account in August. Media ...
17 Dec 1999
| by CAROLINE MARSHALL
Almost a year ago, when Gordon Brown, the chancellor, forecast that
the British economy would grow...emanating from the British advertising industry s heavy
hitters is still one of lack of confidence ...
Almost a year ago, when Gordon Brown, the chancellor, forecast that
the British economy would ...
revolution is, so far, of more obvious financial
benefit to advertising groups than any of its new paper ...
17 Dec 1999
| by LISA CAMPBELL
Hunter, has hired TBWA GGT Simons Palmer
to handle a pounds 1 million launch advertising campaign....Hunter, has hired TBWA GGT Simons Palmer
to handle a pounds 1 million launch advertising campaign ...
and radio campaign breaks at the end of this week and is
targeted at children and parents. The advertising ...
director at Toyzone, said: We have tried to build
a toy e-tail site that offers British customers ...
17 Dec 1999
| by ALASDAIR REID
really makes sense when the content is of a high value. Think of a
TV network - ABC, CBS or Fox ...
of
UK homes are passed by its networks), and aside from its UK TV joint
venture channels with the BBC ...
17 Dec 1999
| by ALASDAIR REID
at
the Incorporated Society of British Advertisers, thinks so: It s a
pretty big way to end a year or a century ...
traditional network TV faces an uncertain future,
mergers have looked a good way to hedge a few bets - and where the
sellers of airtime are consolidating. From a global perspective, the
biggest TV merger ...
17 Dec 1999
| by EMMA HALL
, is reviewing its advertising account held
by J. Walter Thompson...., is reviewing its advertising account held
by J. Walter Thompson.
The site offers news and discussion ...
was appointed for convenience because it
handles the advertising for our parent companies. We are happy ...
of the first female-focused sites to go online when
it launched in October, backed by an advertising campaign ...
17 Dec 1999
| by LISA CAMBPELL
Fru Hazlitt, the sales director responsible for setting up Capital
Radio Advertising, is leaving...Fru Hazlitt, the sales director responsible for setting up Capital
Radio Advertising, is leaving ...
.
Her main task will be to encourage advertisers to use Yahoo! s global
network instead of restricting their advertising to local sites.
Hazlitt will be based at Yahoo! Europe in the UK, although a new
European ...
17 Dec 1999
| by ALASDAIR REID
was facing problems that needed to be
tackled swiftly.
Canal Plus, the French pay-TV group ...
television industry. The portal will allow independent television
producers to swap programme ideas ...
will target the UK
internet shopping market through online and offline advertising ...